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DEAN & DELUCA Launches New 'Tea Biscuit' Inspired by British Culture

In the bustling culinary landscape of Japan, DEAN & DELUCA is set to enchant palates with its latest offering, the 'Tea Biscuit.' This delightful baked treat, inspired by traditional British afternoon tea, is scheduled for release on May 1, 2025, across various markets, cafes, and their online store.

A Collaboration with Expert Confectioner Ricca Fukuda

This new addition is part of DEAN & DELUCA's ongoing 'Gift Project' in collaboration with confectionery expert Ricca Fukuda. Following the success of the French cookie tin 'Petit Diamant' launched in February of 2025, this second collaboration encapsulates the essence of world cuisine, embodying the theme “C’est mignon × Classique” (cute × classic). Ricca Fukuda brings her insightful approach to crafting treats, paying special attention to ingredients and flavor, ensuring every biscuit is a work of art.

Imagery and Inspiration Behind the 'Tea Biscuit'

The name 'Tea Biscuit' harks back to the 17th century in England when aristocrats enjoyed this delightful treat alongside their tea. To honor this illustrious history, DEAN & DELUCA has crafted a modern take on the traditional tea biscuit, ensuring it resonates with today’s tea time culture.

The packaging is meticulously designed to reflect the charm of an English garden, adorned with the national flower of England, the rose, evoking sensory memories of summer afternoons spent in an inviting garden. The joy of sharing tea with friends is an experience the 'Tea Biscuit' aims to encapsulate.

Three Delectable Flavors for Every Tea Lover

The 'Tea Biscuit' is available in three unique flavors, each designed to complement both hot and iced teas:

1. Honey & Vanilla - Priced at ¥1,800 (tax included), this biscuit features an aromatic blend of vanilla and delicate sweetness from lotus honey, making it the perfect partner for straight tea.

2. Lemon & Poppy Seed - Also at ¥1,800, this refreshing biscuit accentuates the bright tang of lemon zest and the nutty flavor of blue poppy seeds, pairing flawlessly with lemon tea.

3. Ginger & Carob - This unique flavor, again priced at ¥1,800, combines the warmth of ginger and clove with the rich essence of carob, creating a delightful contrast suitable for milk tea.

A Gift Set to Share

For those looking for a thoughtful gift, the 'Tea Biscuit' is available in a beautifully packaged set containing all three flavors for ¥6,000. This selection enhances the joy of tea time, making it an ideal choice for gifting or personal indulgence.

The Artistry of Biscuit Making

The craftsmanship involved in creating each 'Tea Biscuit' is evident, particularly in the classic jasmine flower relief adorning the surface of the biscuit. This intricate detail not only enhances the visual appeal but also reflects the elegance and happiness associated with jasmine. The packaging features colors that represent each flavor, carefully wrapped in ribbons that add a touch of sophistication and make the biscuits perfect as gifts.

Online Event to Celebrate the Launch

To celebrate the release of the 'Tea Biscuit,' DEAN & DELUCA will host a special online event on May 10, 2025, featuring Ricca Fukuda herself. Guests will enjoy a curated tea time at home, complete with the 'Tea Biscuit' and a pack of BREW TEA Earl Grey. For ¥3,850, participants can engage in a delightful discussion with Fukuda while savoring their treats.

About DEAN & DELUCA

Established in 1977, DEAN & DELUCA began its journey in NYC's Soho, transforming into a go-to food haven where culinary passions unite. With 19 market stores and 27 cafes in Japan, it continues to innovate in the food scene, bringing a global amalgamation of flavors to its customers.

Discover the essence of British tea culture through this exquisite new offering and indulge in an elegant tea time experience. For more details, visit DEAN & DELUCA's special feature at their website.