#Japan #Tokyo #Customer Experience #mct Inc. #CX Podcast

Introduction to the CX Learning Podcast

The world of customer experience (CX) is ever-evolving, and staying updated on its nuances is crucial for professionals across various industries. To facilitate this learning journey, mct Inc., a renowned CX design consulting firm based in Shibuya, Tokyo, has recently launched the training edition of their popular podcast, 'Gather! CX Lab'. This series has been running since September last year and provides insights into the fundamentals of CX management.

The newly launched training version of the podcast organizes the original content into six succinct chapters, making it easy to digest in manageable segments. This restructuring allows listeners to access the content as part of their workplace training sessions, study groups, or quick learning moments before morning meetings.

In the premiere of this educational initiative, listeners can dive into two comprehensive chapters. The first chapter focuses on understanding CX and aligning vision with organizational goals, while the second chapter delves into the essential aspects of designing effective customer experiences. Each chapter condenses pivotal concepts from the original series into a coherent and listenable format.

What is 'Gather! CX Lab'?

Launched in September 2025, 'Gather! CX Lab - Let's Start Customer Experience Management Together' is a pioneering podcast designed to make the intricate world of CX more accessible and enjoyable for listeners. Each episode runs for approximately 10 minutes, providing an ideal format for busy professionals to learn during their daily commutes or transitional periods. Over the course of 30 episodes, the podcast comprehensively covers fundamental concepts of CX, strategies for organizational execution, data utilization, and collaboration with digital technologies. The podcast is freely available across popular platforms like Spotify, Apple Podcast, YouTube, Amazon Music, and YouTube Music.

In addition to the podcast, mct Inc. provides a freely accessible eBook synthesizing all 30 episodes, which can serve as a valuable resource for designing training programs and developing CX strategies. You can find the playlist and eBook here.

Chapter Breakdown

The content shared in Chapters 1 and 2 emphasizes that every job involves delivering experiences. Quality experiences do not stem from luxury but are rooted in consistently providing organizationally relevant experiences. Having a clear vision of what experience you want to deliver as a team is the starting point. This involves questioning the status quo and understanding the importance of structuring and designing those experiences.

Chapter 1: Understanding CX and Aligning Direction
1. What is CX? - Every job includes an experience.
2. The Necessity of a CX Vision - What constitutes a good customer experience?
3. Designing CX - Linking organizational goals with CX vision can transform your work.
4. Creating a CX Vision - Collaboratively develop your ideal experience vision.
5. Implementing the CX Vision - Merely creating a vision isn't enough; how do we activate it?

Chapter 2: Sharing Perspectives on CX Initiatives
6. Engaging in CX - Revisiting the obvious can change experiences.
7. Cross-Functional Perspective - Someone’s experience is shaped by everyone’s work.
8. Standardizing CX Quality - Move away from 'judgment' towards 'design' to eliminate variations.

Upcoming Event: Experience Learning Deeper with 'Gather! CX Lab'

To further enhance listeners' understanding of CX, mct Inc. will host an engaging experience learning event titled 'Gather! CX Lab - Practical Program with Lectures, Videos, and Work'. This event is tailored for those who have listened to the podcast but are uncertain about how to apply the insights to their work.

Event Details:

• - Date and Time: June 11, 2026, Thursday, 6:00 PM to 8:30 PM (90-minute program plus networking).
• - Location: International Design Liaison Center, Tokyo Midtown Tower.
• - Participation Fee: Free of charge.
• - Capacity: First-come, first-served basis.

The session will include foundational lectures from mct’s CXM consulting leader along with group work utilizing the podcast as a study tool. Participants will engage in discussions to transform knowledge into a personalized perspective, making this session beneficial for both those new to CX and HR professionals tasked with training design.

For further details and to sign up, please visit mct Inc.'s official website.

About mct Inc.

mct Inc. is a design consulting firm committed to transforming businesses through innovative insights and collaboration. By partnering with clients, mct aims to uncover fresh ideas and facilitate sustainable growth and transformation.

Located in Shibuya, Tokyo, and on the 17th floor of Namba Sky Building in Osaka, mct Inc. provides expertise that aligns with the evolving needs of the market.

Contact us at: [email protected]. More information can be found on our website.