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Launch of 1787 Provenance Bourbon

Middleburg Barrel Company has officially unveiled its newest offering, the 1787 Provenance Bourbon, a whiskey that embodies the finest principles of craftsmanship with a focus on quality liquid and barrel selection. This bourbon is anchored by three essential pillars: exceptional liquid, meticulously chosen barrels, and the expert guidance of seasoned distillers.

The Craft of the Liquid

The inaugural release of Provenance Bourbon features two distinct expressions distilled in Kentucky. The 1787 Provenance Straight Bourbon Whiskey, aged for seven years and bottled at 107 proof (53.5% ABV), presents a rich tapestry of flavors including baking spices, toffee, and a hint of soft tobacco. It is priced at $69.99. On the other hand, the 1787 Provenance 14-Year Straight Bourbon Whiskey is a bolder choice, boasting a higher proof of 122 (61.1% ABV) along with a complex interplay of Luxardo cherry, brown sugar, and cracked pepper. This expression has a suggested retail price of $259.99. Both bourbons have gained notable acclaim, with the 7-Year release receiving a Master Medal and the 14-Year taking home a Gold Medal at the 2024 American Whiskey Masters.

The Importance of Barrel Selection

What distinguishes Provenance Bourbon is its stringent barrel selection process. The barrels are not just sourced; they are scouted and selected by Jay West, the Principal Whiskeymaker. Known for his expertise through Whiskey Raiders, West shifts his focus from evaluating spirits to curating them, blending specific barrels to develop layered flavor profiles. The barrels are aged in new rickhouses located on the sweeping 121-acre estate, carefully designed to enhance the spirit's depth and character through time and environmental conditions.

A New Experience in Bourbon

The Provenance Estate in Middleburg offers more than just a product; it invites guests into the bourbon-making process. Visitors can embark on a tour of the historic property, sample from the barrels, and even participate in selecting their own bourbon through a unique “thieving” method under the guidance of the experienced Provenance team. This immersive engagement allows customers to learn about the intricacies of bourbon craftsmanship, forging a deeper connection with the spirit.

For those who desire exclusivity, Provenance offers the unique opportunity to purchase entire barrels, creating a personal stake in the bourbon's legacy. With over 2,000 casks aging at the estate, this engagement emphasizes Personalized experience matching the demand for uniqueness in today’s bourbon market.

A Visionary Founder

Viyas Sundaram, the founder of Middleburg Barrel Company, has long been an advocate for linking heritage with innovative approaches in business. Having previously exited several multi-million dollar ventures, Sundaram extends his entrepreneurial mindset into the bourbon industry. From revitalizing Washington, D.C.'s Fountain Inn to co-establishing The Bourbon Concierge, his endeavors showcase a commitment to both history and progression within the spirits space. Sundaram explains, “Provenance encompasses honoring traditions while shaping the future of bourbon. Our goal is to provide consumers with an intentional tasting experience that reflects both craftsmanship and storytelling.”

Provenance Bourbon is set to resonate with today's discerning consumers who are increasingly conscientious about their choices. They are invited into a brand experience that is not only comprehensive but also intimate, where each pour reveals a story meant to be savored.

Availability of Provenance Bourbon

Beginning today, Provenance Bourbon is available for purchase through The Bourbon Concierge and select retailers throughout the Washington, D.C., Virginia, and Maryland regions, such as Verified Wines and Shared Pour. For further details, consumers can visit provenancebourbon.com.

About Provenance Bourbon

The 1787 Provenance Bourbon serves as the flagship product of Middleburg Barrel Company, which was founded in 2025. This brand is built on the principle that great bourbon starts with superb barrels, sourced and hand-selected from distinguished Kentucky distilleries. Through collaborations with expert distillers like Jay West, Provenance merges time-honored traditions with innovative strategies, positioning Virginia as a rising hub for premium bourbon production. For updates and insights, follow Provenance on Instagram at @provenancebourbon.