#Japan #Osaka #Cosmetics #Face Powder #Moist Labo

New Launch from Moist Labo Series

Introduction of Lavender-Colored Powder
With a history of 140 years in beauty and health, Meishoku Cosme, a subsidiary of Momotani Juntenkan Group based in Osaka, Japan, is proud to announce the launch of a new product in its wildly popular Moist Labo series. The Moist Labo Loose Powder for Dullness Prevention is set to hit the shelves on September 1, 2025, after achieving impressive cumulative sales of 13 million units across the series.

As demand for transparent and radiant-looking skin continues to rise, this innovative loose powder addresses a common issue faced by many women: dullness or kusumi in Japanese. The product is specifically designed for women of all ages, particularly mature individuals who often find themselves struggling with yellowing skin as the day progresses. This new powder aims to resolve these concerns and provide a bright, rejuvenated complexion.

Product Features

• - Combat Yellow Dullness with Lavender

Utilizing the soothing effect of lavender, this powder offers natural correction for skin tone. By employing color theory, the lavender color counteracts the yellow undertones that can make one’s complexion look fatigued.

• - Moisturizing and Adhering Formula

This loose powder is enriched with natural beauty oils such as jojoba oil and squalane. It consists of over 50% moisturizing ingredients, ensuring a smooth, silky texture that adheres closely to the skin.

• - Prevent Makeup Meltdown and Maintain Hydration

The unique hydrating powders burst upon application, ensuring adherence to the skin and creating a soft focus effect that covers pores effectively while preventing excess oil and shine.

• - Proprietary Skincare Ingredients

The powder features the exclusive Repair Protect CR complex and Moisture Magnet HC, which work together to safeguard the skin while ensuring lasting hydration.

• - SPF30 PA++ Protection

With adequate sun protection, this powder is lightweight and can be removed easily using regular facial cleansers.

Unique Moisture Powder Development

The Hydrating Powder employed in this formulation bursts into fresh moisture upon application, making it different from typical powders. The light-diffusing properties of this powder not only conceal skin irregularities but also promote an even, moist complexion. This allows users to enjoy skincare benefits while applying makeup, effectively integrating beauty and health.

Product Information

Release Date: September 1, 2025
Product Name: Moist Labo Loose Powder for Dullness Prevention
Price: ¥1,320 (tax included)

The Moist Labo series has already surpassed a staggering 13 million units sold, and with this latest offering, users can choose from a variety of items infused with serum ingredients designed to enhance their skin throughout the day. This reflects an innovative approach to foundation makeup rooted in skincare principles.

As the beauty and cosmetics sector continues to evolve, Moist Labo’s new loose powder stands out as a solution for those seeking a radiant, well-nourished complexion, fighting everyday dullness with confidence.