#Japan #Hiroshima #DIFFERENCE #Kenshin #Conscious Fashion

New Horizons in Business Attire: The Kenshin Business Style

In a bid to revolutionize workplace attire, Hiroshima Credit Union has teamed up with the order-suit brand DIFFERENCE to unveil an innovative style book aimed at fostering the new Kenshin Business Style. As part of an initiative to break free from traditional norms, this collaboration seeks to promote a flexible and modern approach to business casual dressing.

The Vision of Kenshin Business Style

Hiroshima Credit Union’s initiative is not just a rebranding of attire; it's a holistic approach aimed at enhancing the work environment for its employees. With a transition period set over three years, the credit union plans to eliminate mandatory uniforms for female staff by March 2028, transitioning to business casual for all employees, regardless of gender. This change reflects a broader understanding of work styles, encouraging personal expression and comfort while maintaining professionalism.

On the other side, DIFFERENCE has adapted its offerings to meet the demand for more casual, yet sophisticated workwear. Their focus has been on creating lightweight and flexible suits and casual setups that retain a smart appearance while offering comfort. The development of the style book arose from this ongoing dialogue on how to blend style with practicality in the workplace.

The Style Book: A Guide for Modern Professionals

The collaboratively created style book serves as a crucial guide, outlining the essential wardrobe elements for employees under the Kenshin Business Style. It emphasizes three basic principles taken from the current manner manual:

• - Cleanliness and Freshness
• - Harmony with Surroundings
• - Humility

Each principle resonates with the brand’s ethos of professionalism while offering practical photographic examples of appropriate and inappropriate choices, ensuring clarity for employees adjusting to this new style.

About Hiroshima Credit Union

Located in Hiroshima City, Hiroshima Credit Union specializes in serving residents and workers within the region as a nonprofit financial institution. Its core mission revolves around mutual assistance, contributing to both the prosperity of its members and the development of the local community. By prioritizing the interests of its members, Hiroshima Credit Union plays a significant role in stimulating local economic activity through various financial services, such as deposits, loans, and exchange operations.

For more details on workplace attire under the Kenshin Business Style, you can access the full guide here.

Insights from Stylist Fumiko Tokuhara

Another significant aspect of the collaboration is the introduction of DIFFERENCE's women’s collection, developed under the guidance of renowned stylist Fumiko Tokuhara. Known for her exquisite taste and understanding of fashion, Tokuhara has brought her expertise to this partnership, ensuring that the new collection embodies the grace and contemporary flair expected from today’s professional women.

The outcome is a unique collection designed to balance elegance with a modern touch, addressing the diverse needs of today’s women. The aim is to provide women with attire that enhances their professional allure while ensuring comfort for daily wear.

Discover the Latest Collection

For those interested in exploring DIFFERENCE's latest offerings, a digital catalog featuring the women’s line is now available. This collection is aimed at empowering women through fashion, allowing them to experience a world of beautifully tailored suits that highlight their professional charisma.

View the digital catalog here.

What is DIFFERENCE?

DIFFERENCE is an order-suit brand focused on delivering value by allowing customers to personalize their experience. With the slogan “everyone can easily create their favorite outfit,” the brand aims to blend personal style with cutting-edge technology. Whether through consultation with professional tailors in-store or utilizing an AI-powered application at home, customers have the flexibility to order suits that align with their preferences and lifestyle.

With a commitment to enhancing customer convenience and service, DIFFERENCE continues to evolve, ensuring that shopping for business attire is not only convenient but also enjoyable.

In conclusion, this collaboration between Hiroshima Credit Union and DIFFERENCE marks a significant step towards a more flexible and modern view of business attire, embodying a work culture that values comfort and individuality while maintaining the standards of professionalism.