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HUAWEI Mobile Services Launches Winter Festival Campaign

As the holiday season approaches, HUAWEI Mobile Services (HMS) has unveiled its exciting global Winter Festival Campaign. Running from December 1 to January 14, this initiative aims to infuse a festive charm into the digital realm by providing exclusive rewards and special promotions across various services. Through this campaign, HUAWEI seeks to create joyful, safe, and convenient holiday experiences for its users, enhancing their engagement with the HUAWEI ecosystem.

Celebrate with Exclusive Rewards and Promotions

The Winter Festival Campaign transcends traditional holiday offerings, showcasing HMS's robust ecosystem while inviting users to engage in a variety of festive activities and promotions. Here's what users can expect through different HMS services:

• - AppGallery: Users are encouraged to participate in prize draws for premium items such as the HUAWEI FreeClip, nova 12S, and MatePad 11. Additionally, a €5 coupon with discounts of up to 90% on selected apps will add an extra festive cheer.

• - Gaming via AppGallery: Gamers can receive a cashback offer of up to €30 (30% return) on game purchases totaling €100, making it perfect for cozy holiday gaming sessions.

• - HUAWEI Mobile Cloud: With a secure and seamless cloud storage experience across devices linked through HUAWEI ID, the Mobile Cloud is offering exclusive holiday discounts, including a 30% reduction on annual subscriptions.

• - HUAWEI Watch Face Store: This store is expanding its creative offerings with new designs for the recently launched HUAWEI Watch GT 6. Users can enter prize draws for devices like the HUAWEI WATCH GT 6 or MatePad 11.5S, alongside vouchers for in-app purchases aimed at seasonal watch face customizations.

• - HUAWEI Browser: Users can enjoy a secure browsing experience without leaving tracks, thanks to the built-in anti-tracking feature. Daily search activities in the HUAWEI Browser can earn users points redeemable for gift cards from prominent brands such as HM, Otto, Nike, Amazon, and more.

Introducing the GameCenter App

On December 22, the new GameCenter app debuted in Europe, expanding HMS's gaming portfolio with over 400 mini-games. From puzzles and match-3 games to exciting shooters, users can enjoy engaging gameplay directly in the app without needing to download anything. Gamers are incentivized to log in daily, play, and refer friends to earn in-app coins. Users can exchange 100 coins for a €1 coupon usable throughout the HUAWEI ecosystem.

The HUAWEI Commitment to User Experience

With the launching of the Winter Festival and GameCenter App, HUAWEI reinforces its commitment to delivering intelligent and connected experiences tailored to modern digital lifestyles, especially during the festive season. These initiatives are designed not just for excitement but also to foster meaningful interactions and engagement among millions of users worldwide.

As the holiday celebrations commence, HUAWEI strives to revitalize the festive season through safe services, meaningful rewards, and enjoyable interactions across the entire HMS ecosystem. This holistic approach positions HUAWEI Mobile Services among the top three mobile ecosystems globally, providing comprehensive mobile experiences through services like AppGallery, Watch Face Store, Mobile Cloud, Browser, and Petal Ads, enabling smart living for every Huawei device user.

In conclusion, HUAWEI Mobile Services aims to create not only memorable moments during the winter festival but also a connected community that celebrates together, reinforcing the importance of technology in enhancing our holiday experiences.