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Celebrating 125 Years of Indian Motorcycle

In 2026, Indian Motorcycle proudly celebrates its 125th anniversary with the launch of the 'Never Finished' campaign, a tribute to its legacy of pushing boundaries and embracing innovation. Founded in 1901 by George Hendee and Oscar Hedstrom, Indian Motorcycle has maintained a reputation synonymous with exceptional craftsmanship and dependable performance, highlighting its role as America's first motorcycle company.

Since its inception, Indian Motorcycle has captivated the world with its commitment to innovation. The company made history by producing the first American motorcycle in 1901, quickly establishing itself as a leader in the industry. By 1913, Indian had become renowned, producing a staggering 30,000 units annually in what was the largest motorcycle factory globally at the time. It was notable for its reliability, cutting-edge technology, and unique designs that appealed to riders across the board.

The 'Never Finished' campaign reinforces Indian Motorcycle's ongoing dedication to growth and pioneering spirit. According to Nate Secor, the company’s Director of Marketing, the founders' pursuit of innovation continues to influence their identity today. "Every design, engineering process, and marketing strategy we implement is rooted in honoring our heritage and pushing forward into the future," Secor remarked.

This campaign is more than just a celebration of their past; it symbolizes a promise to riders that Indian Motorcycle is committed to continual advancement. The brand acknowledges the importance of forging new paths while remaining grounded in a rich history of American motorcycling. Throughout 2026, various promotional events and product launches are set to take place that pay homage to the brand’s enduring impact on the two-wheeled world.

Indian Motorcycle’s legacy showcases the determination and spirit of riders who kept the company alive even during challenging periods, including a 60-year hiatus. It’s a story of resilience, innovation, and the bond between the company and its customers. The enduring appeal of Indian motorcycles lies in their ability to inspire riders who refuse to blend in, standing out on the road with distinctive designs and reliable performance.

As the 125th-anniversary celebrations unfold, motorcycle enthusiasts can expect to see new models and fresh promotions that encapsulate the essence of the Indian Motorcycle experience. The brand encourages riders to remain engaged throughout the year for updates on exciting developments by following them on social media platforms like Facebook, Instagram, X, and YouTube, as well as visiting their official website for more information.

In conclusion, the 'Never Finished' campaign serves as a significant reminder that while Indian Motorcycle celebrates its remarkable history, its focus remains on the future. With a wealth of innovations ahead, riders can look forward to a legacy that continues to evolve, reflecting the brand’s ambitious vision and unwavering commitment to the art of motorcycling.