#None #Brooklyn #peer-to-peer #Fundraise Up #Tap to Donate

Fundraise Up Introduces New Fundraising Features

Fundraise Up, a pioneer in AI-driven fundraising technology, has recently launched two innovative products designed to enhance donor engagement and streamline fundraising efforts: Tap to Donate and Peer-to-Peer Fundraising. Both solutions are in early access and leverage the successful checkout technology that has previously resulted in a remarkable 30% increase in conversion rates for nonprofits.

Enhancing In-Person Donations with Tap to Donate

One of the standout features, Tap to Donate, allows fundraisers to collect donations during in-person events seamlessly. Traditionally, in-person fundraising has faced challenges such as cumbersome donation processes that involve proprietary card readers and complicated manual reconciliations. Fundraise Up addresses these issues by enabling any staff member or volunteer to accept donations using a smartphone or tablet at events like galas and walkathons. This simplified process has already proven effective, with early-access nonprofits witnessing an impressive 24% rise in average gift sizes compared to previous methods.

"We've missed so many opportunities when someone expresses their desire to support us, only for us to redirect them to our website. With Tap to Donate, we can encourage immediate giving, making it simple and convenient," stated Teresa Harland, Senior Vice President of Advancement at Our Rescue.

Empowering Fundraisers with Peer-to-Peer Fundraising

The second offering, Peer-to-Peer Fundraising, tackles the prevalent issue of zero-dollar fundraisers, where most registered participants fail to raise anything beyond their own entry fees. This solution pairs an AI-driven coaching system with a user-friendly donor portal, guiding supporters in crafting compelling fundraising stories, tracking their progress, and planning future milestones. Early testing has shown a significant increase in effectiveness, with the share of fundraisers securing at least one donation nearly doubling.

"Nonprofits thrive when supporters can connect with their networks. Our Peer-to-Peer solution transforms fundraising from a daunting task into an inspiring experience, empowering everyone to become successful fundraisers effortlessly," explained Brandon Nott, Chief Product Officer at Fundraise Up.

A Unified Donor Experience

Both products operate on Fundraise Up’s well-established payments infrastructure, which has already been trusted by notable organizations such as UNICEF USA and the Canadian Red Cross. The platform maintains a unified donor record, allowing contributions from various channels—whether made at an event, through a friend's fundraising page, or online—to be seamlessly linked to a single donor profile.

Peter Byrnes, the CEO and co-founder of Fundraise Up, emphasized, "The future of fundraising extends beyond the traditional donation page; it encompasses every interaction where people feel inspired to give. Our new tools embody a donor-first design that enhances every giving opportunity."

Conclusion

As Fundraise Up continues to evolve and innovate within the nonprofit fundraising landscape, it remains committed to maximizing donor experiences and lowering operational complexities for organizations. By introducing tools like Tap to Donate and Peer-to-Peer Fundraising, they are not only paving the way for more efficient fundraising strategies but also reinforcing their mission to unlock the world’s generosity. Nonprofits interested in exploring these new features can sign up for early access on Fundraise Up's official website, setting the stage for a future where fundraising is more inclusive, efficient, and impactful than ever before.

For more information, visit fundraiseup.com.