ANA Akindo and Trustbank Expand Furusato Tax Donation Services for Local Governments
In a significant move to enhance community support through donations, ANA Akindo Co., Ltd., located in Chuo, Tokyo, has partnered with Trustbank, a leading provider of the 'Furusato Choice,' Japan's largest comprehensive Furusato tax donation site. This collaboration, effective from April 7, 2026, marks an important milestone in encouraging contributions to local governments across Japan, as the number of municipalities available for donation via 'ANA's Furusato Tax' increases from 1,148 to approximately 1,500 from the outset, with plans to reach over 1,600 municipalities. By broadening the number of areas to support, this partnership aims to create more opportunities for donors to connect with local communities and discover their unique charm.
Through this collaboration, donors will not only support the existing municipalities associated with ANA's Furusato Tax but will also be able to contribute to those contracted with Trustbank. This expanded access provides donors with a wider array of regions to choose from, along with diverse return gifts reflecting the local culture and specialties. The initiative seeks to strengthen ongoing relationships between donors and the regions they support, thereby enhancing mutual engagement over time.
ANA's Furusato Tax program is built on a concept anchored in 'safety and trust,' with a mission to convey the heartfelt desires of local communities. Leveraging the ANA Group's extensive network and customer base, the program offers unique experiences that blend travel, such as integration with airline tickets and accommodations, setting it apart from other donation platforms. This partnership with Trustbank is set to maintain the program's distinctive approach while expanding donor options, reinforcing its role as a platform that conveys the aspirations of both communities and contributors.
The collaboration stems from the shared missions of ANA Akindo and Trustbank. ANA Akindo’s mission is to ‘connect the regions with the world and create Japan's future together with communities,’ while Trustbank aims to create sustainable, self-sufficient local regions. By merging ANA Akindo’s strong customer base and communication power with Trustbank’s extensive network with municipalities nationwide, the goal is to foster an environment where more individuals can support local areas through Furusato tax donations.
Looking forward, ANA Akindo plans to leverage its resources in further regional support initiatives, while Trustbank will focus on strengthening collaborations with businesses that prioritize regional sustainability. This partnership not only contributes to local economies but also supports the overarching goal of fostering vibrant, sustainable communities throughout Japan.
Founded in 2021, ANA Akindo, responsible for marketing and sales within the ANA Group, emphasizes regional revitalization alongside traditional air sales. Operating from 33 branches nationwide, it aims to promote tourism and expand markets for local products while solving community issues through a spirit of mutual benefit.
Founded in April 2012, Trustbank’s vision focuses on building self-sufficient and sustainable regions. It launched Japan’s first comprehensive Furusato tax donation site, 'Furusato Choice,' now facilitating contributions to over 1,700 municipalities and offering up to 760,000 return gifts. The company continually develops tools and services that support regional economic circulation and social business initiatives funded by dormant deposits.
Benefits of the Partnership
Through this collaboration, donors will not only support the existing municipalities associated with ANA's Furusato Tax but will also be able to contribute to those contracted with Trustbank. This expanded access provides donors with a wider array of regions to choose from, along with diverse return gifts reflecting the local culture and specialties. The initiative seeks to strengthen ongoing relationships between donors and the regions they support, thereby enhancing mutual engagement over time.
Unique Features of ANA's Furusato Tax
ANA's Furusato Tax program is built on a concept anchored in 'safety and trust,' with a mission to convey the heartfelt desires of local communities. Leveraging the ANA Group's extensive network and customer base, the program offers unique experiences that blend travel, such as integration with airline tickets and accommodations, setting it apart from other donation platforms. This partnership with Trustbank is set to maintain the program's distinctive approach while expanding donor options, reinforcing its role as a platform that conveys the aspirations of both communities and contributors.
Background and Objectives
The collaboration stems from the shared missions of ANA Akindo and Trustbank. ANA Akindo’s mission is to ‘connect the regions with the world and create Japan's future together with communities,’ while Trustbank aims to create sustainable, self-sufficient local regions. By merging ANA Akindo’s strong customer base and communication power with Trustbank’s extensive network with municipalities nationwide, the goal is to foster an environment where more individuals can support local areas through Furusato tax donations.
Looking forward, ANA Akindo plans to leverage its resources in further regional support initiatives, while Trustbank will focus on strengthening collaborations with businesses that prioritize regional sustainability. This partnership not only contributes to local economies but also supports the overarching goal of fostering vibrant, sustainable communities throughout Japan.
Overview of ANA’s Furusato Tax Program
- - Website Name: ANA Furusato Tax
- - Partnership Start Date: April 7, 2026
- - Number of Municipalities Covered: Approximately 1,500 at launch, with expectations of over 1,600 in due course
- - Website URL: ANA Furusato Tax
- - List of New Participating Municipalities (as of April 2026): New Entries
About ANA Akindo
Founded in 2021, ANA Akindo, responsible for marketing and sales within the ANA Group, emphasizes regional revitalization alongside traditional air sales. Operating from 33 branches nationwide, it aims to promote tourism and expand markets for local products while solving community issues through a spirit of mutual benefit.
About Trustbank
Founded in April 2012, Trustbank’s vision focuses on building self-sufficient and sustainable regions. It launched Japan’s first comprehensive Furusato tax donation site, 'Furusato Choice,' now facilitating contributions to over 1,700 municipalities and offering up to 760,000 return gifts. The company continually develops tools and services that support regional economic circulation and social business initiatives funded by dormant deposits.
Topics Other）
【About Using Articles】
You can freely use the title and article content by linking to the page where the article is posted.
※ Images cannot be used.
【About Links】
Links are free to use.