LeadsCon Launches National TrendWatch Meet-Up Tour with Key Locations

LeadsCon's TrendWatch Meet-Up Tour: Connecting Marketing Professionals

LeadsCon is on the move! The organization recently unveiled its highly anticipated TrendWatch tour, aimed at enhancing the networking and insight-sharing capabilities of performance marketers across the country. Kicking off on February 24 in Miami Gardens, Florida, at the popular TopGolf venue, this series of meet-ups promises to deliver not just content but invaluable connections for attending professionals.

A Roadmap of Events

The TrendWatch tour isn’t just limited to Miami. Following the Florida launch, LeadsCon will host stops in other major cities, including New York City on June 10 at SPIN and Dallas on November 10 back at TopGolf. Each event is crafted to cater to the unique needs of lead generation and performance marketing professionals, emphasizing the importance of collaboration in an ever-evolving industry.

What to Expect

Every gathering will feature a TrendWatch panel discussion that brings together industry leaders and brands like Allstate, Encore Insurance/Lead Clinic, Performance Media Management, and Florida Window & Door. Each of these discussions will focus on this year’s critical lead generation trends, including:
1. The Rise of GenAI: Explore how artificial intelligence is revolutionizing lead scoring, personalization, and campaign automation.
2. Regulatory Changes: Insights into the TCPA landscape following the 11th District Court’s decision to vacate consent, addressing how it affects business practices.
3. Navigating Economic Uncertainty: Practical strategies for adapting to changing consumer behavior amid economic shifts.
4. The Buyer-Seller Relationship: New opportunities for collaboration as the market adapts.
5. Data Privacy: Understanding new regulations while maximizing marketing impact.

Heather O’Connell, managing director of LeadsCon, expressed her excitement, stating, "Lead gen professionals face a rapidly evolving industry, and these meet-ups will equip them with trends, tips, and connections."

Networking Opportunities

One of the salient features of the TrendWatch tour is its emphasis on peer-to-peer networking. Each tour stop provides an afternoon for marketers to engage in meaningful conversations, share ideas, and learn from one another in smaller, relaxed settings. Connection-building activities and refreshments will foster an environment where innovative strategies and insights can flourish.

Engaging Content

The agenda promises actionable insights directed at keeping marketing professionals ahead of their competition in 2025 and beyond. This approach ensures that every participant walks away with not only theoretical knowledge but practical applications they can integrate into their operations immediately.

About LeadsCon

Founded as a hub for performance marketing, LeadsCon stands as the world’s largest provider of insights and connections for professionals in lead generation. Besides hosting the flagship LeadsCon mega-conference and expo in Las Vegas from April 7-9 and the national LeadsCon Connect conference in Chicago on September 30 - October 1, LeadsCon remains dedicated to supporting the industry year-round through monthly newsletters and digital content. For those looking to elevate their marketing expertise, joining the TrendWatch tour is an opportunity not to be missed.
For additional details, visit LeadsCon's website.