#Japan #Tokyo #Thermos #JFA #Sports Safety

THERMOS and the Japan Football Association Join Forces for a Sustainable Sports Environment

THERMOS Co., Ltd., a global leader in vacuum insulation, has recently signed a social value partnership agreement with the Japan Football Association (JFA), a foundation dedicated to the development of football in Japan. This partnership aims to analyze and enhance the conditions for soccer activities, especially in extreme weather, by combining THERMOS's advanced insulation technologies with the medical and empirical data that JFA has accumulated over the years.

Objectives of the Partnership

The collaboration will focus on understanding the impacts of extreme heat and cold on soccer activities, enabling the creation of stable and safe sporting environments. This initiative is particularly crucial in light of ongoing climate change and the increasing risk of heat-related illnesses among athletes during practices and competitions. As Japan anticipates record-high temperatures leading into the summer of 2025, this partnership intends to proactively address the challenges posed by climate change in the sporting arena.

Heat and Cold Countermeasures

THERMOS will leverage its expertise in thermal insulation and hydration strategies to improve conditions for soccer, ensuring that both athletes and coaching staff can perform at their best without compromising on safety. The shared knowledge from this endeavor will be continually updated to promote a more enriched soccer environment and foster the sport's overall development.

Insight from Leaders

JFA President, Tsuneyasu Miyamoto

Tsuneyasu Miyamoto expressed his confidence in the partnership, emphasizing the significance of temperature management in enhancing safety and performance at sporting events. He acknowledged the challenges presented by climate change, stating that both coaches and athletes must adapt to these changes through informed practices. Under JFA's initiative, “Aspass!” which highlights five key issues including “environment,” this partnership aims to bridge specialized expertise with the practical needs on the field, thus elevating player performance and establishing sustainable environments for competitions.

THERMOS President, Yuji Kataoka

Yuji Kataoka conveyed his pride in teaming up with JFA, recalling THERMOS's continuous efforts to tackle issues related to heat stroke through its advanced vacuum insulation technology and hydration solutions. With the alarming rise of extreme weather conditions, he noted the necessity of innovative collaborations with sports organizations. The partnership aims to prioritize countermeasures against heat, actively addressing the pressing challenges within the contemporary soccer scene.

About JFA

The Japan Football Association serves as the official governing body for football in Japan, devoted to fostering a rich sporting culture through soccer. It contributes to the healthy development of society and individuals through engagement in this beloved sport.

For more information, visit JFA Official Site.

About THERMOS

Founded in 1904 in Germany, THERMOS is the brain behind the world’s first glass vacuum bottle, and in 1978, it introduced the first high vacuum stainless steel flask, leveraging Japan's technology. Today, it thrives as the largest flask brand, cherished in over 120 countries globally.

To learn about the history of THERMOS, visit THERMOS Company History.

THERMOS Products

THERMOS offers a diverse range of products aimed at promoting comfort and eco-friendly lifestyles, from stainless steel vacuum flasks to cookware. The company’s dedication to innovative insulation technologies underlines its commitment to creating comfortable living solutions.

To explore the range of THERMOS products, visit THERMOS Official Site.