#Japan #Tokyo #Adelance #Yoshiko Yosaka #Ladies Adelance

Actress Yoshiko Yosaka Becomes Brand Ambassador for Ladies Adelance

In an exciting development for the Japanese beauty industry, actress Yoshiko Yosaka has been announced as the new brand ambassador for Ladies Adelance, a highly regarded name in customized wigs and hair-related wellness services. This initiative is spearheaded by Adelance Co., Ltd., a company based in Shinagawa, Tokyo, specializing in hair, beauty, health, and wellness on a global scale.

A Symbol of Confidence

Yoshiko Yosaka is celebrated for her exceptional acting talent that resonates with audiences across various platforms, including theater, television, and film. Her ability to portray a wide range of characters captivates people, making her the perfect fit for Ladies Adelance. The brand's philosophy aligns seamlessly with Yosaka's authentic and self-assured persona, aiming to empower women who grapple with hair-related concerns by promoting natural beauty and confidence, regardless of age.

Yosaka's new role will see her featured in various promotional materials, including a TV commercial and visual displays set to debut on September 30. She will join fellow ambassador Chikako Kaku, further amplifying the message of empowerment and beauty brought by Ladies Adelance.

Yosaka's Sentiment on the Collaboration

Expressing her excitement upon receiving the offer, Yosaka stated, "I was very happy to be presented with this opportunity. Wigs are a familiar presence in my life, as I often use them for various roles I portray. They are one of the essential items that complete a character. I recently wore a Ladies Adelance wig during a shoot and found it to be beautifully made and easy to use. I hope to convey the allure of wigs to many others. Thank you for your support!"

An Impressive Career

Yoshiko Yosaka's career is nothing short of remarkable. After being part of the On Theater Free Theater and Tokyo Ichigumi, she expanded her horizons to film and TV dramas. She has received numerous accolades, including the Tanaka Kinuyo Award at the 2008 Mainichi Film Awards and three Japanese Academy Awards for best supporting actress for her performances in acclaimed films such as Okuribito (2008) and Dear Doctor (2009). In 2019, she was honored with the Purple Ribbon Medal for her contributions to the arts.

Yosaka has appeared in notable NHK drama series including Churasan (2001) and Hanbun, Aoi (2018), alongside global productions like Netflix's Sanctuary and TV Asahi's Kaseifu no Mita Zona series. Furthermore, she has lent her voice as a long-time narrator in NHK's Family History, showcasing her versatility in the entertainment industry.

About Ladies Adelance

With the motto, “More freedom in beauty,” Ladies Adelance addresses various hair concerns through customized wigs and hair addition services. The brand is committed to providing personalized solutions for each customer, promising a radiant smile by maintaining a customer-centric approach from counseling to aftercare.

Ladies Adelance has been recognized as the No. 1 sales brand in the women’s hair industry in Japan for 12 consecutive years, as reported by Yano Economic Research Institute as of October 2024. Their excellence spans custom wigs, scalp care, and related products, solidifying their position in the beauty market.

Adelance Co., Ltd. embraces the corporate slogan, “Everything for a smile,” as their guiding principle, aspiring to spread joy and inspiration globally through innovative wellness solutions.