#United States #Atlanta #Groundfloor Lending #Patrick Donoghue #Kendall Bazan

Groundfloor Lending Strengthens Leadership Team

Groundfloor Lending, a prominent name in real estate financing, has announced the strategic expansion of its leadership team to manage its accelerating growth and refine its brand identity as a separate business unit under the Groundfloor banner. The new appointments of Patrick Donoghue as Vice President and General Manager, Kendall Bazan as Vice President of Revenue, and Andrew Hurd as Vice President of Risk signal an exciting new chapter for the company.

In the first half of 2025 alone, Groundfloor Lending achieved impressive growth metrics, boasting a 66% increase in origination volume, 28% growth in units funded, and a 49% increase in revenue compared to the same timeframe in 2024. June 2025 also marked a historic milestone for the company, setting a new record for originations.

Leadership Roles Defined

Patrick Donoghue takes the helm as the VP and General Manager. He is tasked with leading various facets of the business, encompassing everything from enhancing borrower experience to orchestrating growth strategies and servicing. Patrick brings over ten years of experience at Groundfloor, acquiring extensive knowledge in lending and market risk. Prior to this role, he was the VP of Market Risk, where he focused on portfolio performance and the analysis of overall housing market trends.

Kendall Bazan joins the team as Vice President of Revenue, equipped with over twelve years of experience in fostering growth for fintech and technology enterprises. Her track record highlights her capability in scaling companies from $1 million to $100 million in revenue, implementing successful go-to-market strategies for acquisitions, and driving initiatives supporting over $5 billion in real estate transactions. Previously, she served as the Chief Marketing and Strategy Officer at Upright (Fund That Flip).

* Andrew Hurd, the newly appointed Vice President of Risk, brings a wealth of experience with fifteen years in commercial lending and real estate finance. He is charged with overseeing comprehensive credit strategies, underwriting, servicing, and asset management. Drawing on his solid institutional background coupled with practical investment knowledge, Andrew works to ensure loans maintain robust structures benefitting both borrowers and investors.

“This leadership team is a testament to the vast opportunities ahead for Groundfloor Lending,” said Brian Dally, Co-founder and CEO. “Patrick, Kendall, and Andrew collectively contribute unique expertise in market analysis, revenue growth, and credit risk—elements that will drive us towards our next chapter of innovation.”

A New Brand Identity and Refining Services

Groundfloor Lending is not only focused on scaling its operations but also on refining its identity as a specialized business unit dedicated to real estate financing. Recently, it has revamped its brand visibility and has introduced enhanced borrower support functions to further its mission. The new unit takes advantage of Groundfloor’s existing technology and investor network while functioning independently to offer tailored services to real estate entrepreneurs.

Among the standout features included in their offerings are deferred monthly payments and an array of private market loans designed to meet various real estate project needs, including fix-and-flip, new construction, bridge, and debt service coverage ratio (DSCR) loans. Since its inception in 2013, Groundfloor Lending has facilitated over $1.8 billion in financing, assisting thousands of investors in upgrading and developing single-family homes nationwide.

For more details or to explore available job opportunities, you can visit lending.groundfloor.com.

About Groundfloor Lending

Groundfloor Lending stands as a reliable partner for real estate investors, offering speed, flexibility, and dependability in funding solutions across the country. With more than $1.8 billion disbursed in real estate loans spread over 10,000+ successful ventures in over 45 states, the firm has played a pivotal role in fostering the growth of numerous investors. Setting itself apart from traditional banking avenues, Groundfloor Lending simplifies the financing process with attractive loan-to-value ratios, relaxed income verification requirements for investment properties, and genuine deferred payment plans. This approach has yielded a remarkable 90% repeat investor rate. To apply for a loan, visit lending.groundfloor.com.