mixi2 Wins Google Play Best of 2025 Hidden Gem Award!
MIXI Inc., based in Shibuya, Tokyo, proudly announces that its short-text social networking service, mixi2, has received the prestigious Hidden Gem Award at the Google Play Best of 2025 event. The award recognizes outstanding content across different categories, including games, apps, manga, and movies that captured the interest of Japanese users in 2025.
This year, the award was given to only one app in each category, and mixi2 was chosen for its exciting new perspectives, innovative approaches, and ability to break existing boundaries, paving the way for new possibilities in social networking.
Kenji Kasahara, Director and Founder of MIXI, expressed his gratitude, stating, "We are sincerely grateful to have mixi2 recognized with the Hidden Gem Award at Google Play Best of 2025. This achievement is primarily thanks to the support of our users who have embraced the service and nurtured warm connections. Thank you very much."
Having launched 20 years after the original mixi, mixi2 is designed with the principle of sharing moments and connecting instantly in mind. After just a year since its launch, the service has gained traction among users who appreciate the ease of posting their daily happenings and receiving responses from close friends.
In the past year, we have expanded our offerings to include a browser version compatible with PCs and tablets, settings to distinguish timelines using "Follow" and "Communities," and functionality to summarize updates from joined communities every three hours. Moreover, we have added features like customizable photo layouts, stickers, spoiler masks, and post-editing capabilities to better facilitate everyday sharing.
We believe that this accolade recognizes our commitment to making updates that align with our users' needs. As Christmas and New Year approaches, we are excited to roll out new initiatives and features to enhance everyone's winter communications. Stay tuned for what's coming next!
Moving forward, mixi2 will continue to strive to be a space that enriches everyday life and deepens connections, allowing emotional ties to flourish. Our team remains dedicated to this mission.
App Name: mixi2
Category: Social Networking Service
Price: Free
Supported Platforms:
mixi2 is a social networking service encapsulated by its motto, "Share the moment, connect instantly." It enables users to post daily events easily, discover trends among acquaintances, and enjoy deeper engagements with close friends. Launched two decades after the original mixi, it continues to embody the spirit of connection.
MIXI operates with a mission to "expand rich communication and envelop the world with delightful surprises." Offering services such as mixi, Monster Strike, Family Album Mitene, and TIPSTAR, we focus on creating shared experiences for friends and families. Underlying our operations is a principle of "User Surprise First," aiming not just for connections but for profound, meaningful interactions that contribute to an emotionally connected society.
Note: The names and related trademarks of MIXI and its services are registered trademarks of MIXI Inc. Google Play and the Google Play logo are trademarks of Google LLC.
This year, the award was given to only one app in each category, and mixi2 was chosen for its exciting new perspectives, innovative approaches, and ability to break existing boundaries, paving the way for new possibilities in social networking.
Kenji Kasahara, Director and Founder of MIXI, expressed his gratitude, stating, "We are sincerely grateful to have mixi2 recognized with the Hidden Gem Award at Google Play Best of 2025. This achievement is primarily thanks to the support of our users who have embraced the service and nurtured warm connections. Thank you very much."
Having launched 20 years after the original mixi, mixi2 is designed with the principle of sharing moments and connecting instantly in mind. After just a year since its launch, the service has gained traction among users who appreciate the ease of posting their daily happenings and receiving responses from close friends.
In the past year, we have expanded our offerings to include a browser version compatible with PCs and tablets, settings to distinguish timelines using "Follow" and "Communities," and functionality to summarize updates from joined communities every three hours. Moreover, we have added features like customizable photo layouts, stickers, spoiler masks, and post-editing capabilities to better facilitate everyday sharing.
We believe that this accolade recognizes our commitment to making updates that align with our users' needs. As Christmas and New Year approaches, we are excited to roll out new initiatives and features to enhance everyone's winter communications. Stay tuned for what's coming next!
Moving forward, mixi2 will continue to strive to be a space that enriches everyday life and deepens connections, allowing emotional ties to flourish. Our team remains dedicated to this mission.
App Overview
App Name: mixi2
Category: Social Networking Service
Price: Free
Supported Platforms:
- - iOS: iOS 16.0 and above
- - Android: Android 9.0 and above
- - iOS Link
- - Android Link
About mixi2
mixi2 is a social networking service encapsulated by its motto, "Share the moment, connect instantly." It enables users to post daily events easily, discover trends among acquaintances, and enjoy deeper engagements with close friends. Launched two decades after the original mixi, it continues to embody the spirit of connection.
About MIXI Inc.
MIXI operates with a mission to "expand rich communication and envelop the world with delightful surprises." Offering services such as mixi, Monster Strike, Family Album Mitene, and TIPSTAR, we focus on creating shared experiences for friends and families. Underlying our operations is a principle of "User Surprise First," aiming not just for connections but for profound, meaningful interactions that contribute to an emotionally connected society.
Note: The names and related trademarks of MIXI and its services are registered trademarks of MIXI Inc. Google Play and the Google Play logo are trademarks of Google LLC.
Topics Entertainment & Media）
【About Using Articles】
You can freely use the title and article content by linking to the page where the article is posted.
※ Images cannot be used.
【About Links】
Links are free to use.