In a groundbreaking collaboration, OKULAB, a company focused on enhancing the laundry experience, has partnered with Tabio, a renowned sock specialty brand, to launch an experimental project called "Baluko Laundry Place×Tabio Socks Stand." This initiative allows customers to purchase socks while doing laundry, thus transforming the mundane process of washing clothes into a more enjoyable and convenient experience.
OKULAB has designed Baluko Laundry Place to not just provide laundry services but to elevate the overall experience. With its recent innovation, customers can find a specialized vending machine in two locations in Tokyo, Nakano Minami-dai and Kameari 2-chome. This vending machine offers a selection of high-quality socks designed by Tabio, allowing washers to easily solve everyday 'sock emergencies'—like mismatched pairs or unexpected needs—while they wait for their laundry cycles to complete.
Among the products available are versatile socks suitable for both men and women. The offerings include:
- - Low Gauge 2x2 Rib Socks: Priced at ¥990 (tax included)
- - [Tabio MEN] Authentic 4x2 Rib Socks: Priced at ¥1,100 (tax included)
These socks are designed to seamlessly fit into various styles—from office wear to casual weekend looks—ensuring wearers not only feel good but also look great.
The vending machines will be operational starting June 11, 2025, and it is important to note that they may be taken down without prior notice. This experimental service aims to provide an enhanced shopping experience for those frequenting Baluko Laundry Place, allowing them to pick up an essential item without the hassle of a dedicated shopping trip.
Tabio, established in 1968, has been dedicated to crafting socks that feel like a second skin. Each sock is carefully made by skilled artisans in Japan, focusing on exceptional comfort and quality. Currently, Tabio operates over 233 retail locations across Japan, with branches expanding internationally in stylish cities like Paris and London, where they continue to garner acclaim for their design and comfort.
Similarly, Baluko Laundry Place has set itself apart from typical laundromats by offering a stylish and comfortable environment equipped with the latest machines. The company's goal is to turn laundry tasks into a more enjoyable venture. Using their proprietary laundry detergent and fabric softener, "peu," Baluko offers a range of custom laundry courses to cater to different materials and desired finishes. Their unique approach aims to address the increasing demand for specialized laundry services, including larger items like comforters.
Since its inception in 2016, OKULAB has worked tirelessly to reinvent laundry culture, enhancing daily life through innovative laundry solutions. The company operates approximately 300 coin laundry locations in partnership with various brands, emphasizing the growing role of laundromats in convenience and everyday life.
As laundry service needs continue to evolve, this partnership highlights how combining technology and everyday tasks can lead to convenient and stylish solutions, ultimately enriching the customer experience.
Where to Find the Socks Stand
- - Baluko Laundry Place Nakano Minami-dai
- - Baluko Laundry Place Kameari 2-chome
For more information about Baluko and its offerings, visit
Baluko Laundry Place and learn more about Tabio's extensive sock collection at
Tabio.