#USA #Fort Worth #Simpli.fi #Political Service #Reed Awards

Simpli.fi's Recognition at the Reed Awards

Award recognition is a cherished mark of success, and Simpli.fi has proven its merit once again by being named a finalist in the 'Best Political Service Team' category at the Campaigns & Elections 2025 Reed Awards. This commendation marks the second consecutive year that Simpli.fi has been honored with such a prestigious accolade.

Simpli.fi, known for its Advertising Success Platform, excels in providing programmatic advertising solutions and workflow software to agencies, brands, and media companies. The firm showcases a user-focused strategy towards political advertising, which combines expert guidance, innovative product offerings, and a flexible team environment to achieve outstanding results for clients.

The political landscape is notorious for its rapid changes, especially observed during the 2024 election cycle. In response to this dynamic environment, Simpli.fi has established itself as an industry leader by offering comprehensive services that prioritize speed and precision. This capability is reflected in their tailored service-level agreements (SLAs) designed specifically for political advertisers, which even includes full weekend coverage to accommodate the fast-paced needs of the campaign world.

One of the standout elements of Simpli.fi’s approach is its commitment to customer satisfaction and continuous support. The political team at Simpli.fi offers strategic political counsel, assisting clients in navigating through intricate policy and compliance evaluations. Their rigorous adherence to operational compliance ensures that customer needs are at the forefront of their service.

Carrying a remarkable Customer Satisfaction (CSAT) score of 100 and industry-leading Net Promoter Scores (NPS), it’s evident that Simpli.fi’s focus on client experience is paying off. Elizabeth Maughon, the Chief Customer Officer at Simpli.fi, expressed pride in the achievements of the Client Success Political team, particularly highlighting the challenges of the 2024 election season as candidates were often required to adjust their strategies in real time. Maughon noted, "Our team’s ability to remain adaptable and deliver expert guidance in audience engagement enabled our candidates to realize their objectives successfully, even amidst the rapid-fire changes typical of the presidential election process."

The Reed Awards serve not just to acknowledge high-quality campaign work but also to celebrate excellence within the political service industry. The category of 'Best Political Service Team' specifically honors those who exemplify exceptional client service and robust support capabilities throughout the campaign lifecycle. Simpli.fi’s recognition in this category underscores its dedication to elevating political advertising standards in an era defined by swift transformations.

For over a decade, Simpli.fi has been at the forefront of providing programmatic advertising solutions. With a robust clientele across more than 2,000 media teams and brands, they execute upwards of 140,000 campaigns per month across various media outlets. Their innovative platform empowers advertisers to enhance their relevance and effectiveness in the digital landscape.

In summary, Simpli.fi continues to set itself apart in the political arena by delivering exceptional service and noteworthy results. Recognition at the Reed Awards serves as a testament to the hard work and tenacity of the team. As they look toward the future, the ambition remains to maximize their impact in the world of political campaigning, solidifying their position as a top provider in the advertising success industry.