Fasio Unveils New Visuals Featuring Mio Imada
Kose Corporation, headquartered in Chuo-ku, Tokyo, is set to launch the highly anticipated "BB Tinted Cushion Long-lasting Coverage" from its makeup brand Fasio on March 1. Ahead of its debut, a fresh visual featuring the brand muse Mio Imada will be revealed on February 20. Along with this announcement, special videos featuring Mio Imada and ambassador Junki Tozuka will be available on Fasio's official social media and special website.
The upcoming BB Tinted Cushion is characterized by its impressive adhesion and high coverage, ensuring a flawless finish for up to 13 hours. A quick tap application of just 30 seconds transforms your complexion, providing a natural glow without the heavy feel.
The key visual beautifully demonstrates how the product effectively covers pores and uneven skin tone while maintaining a fresh appearance. With a flawlessly even complexion, Mio exudes confidence, inviting fans to focus on her stunning skin.
Special Movie Feature
The scenario for the special film revolves around a commercial filming environment where Junki Tozuka, acting as the director, guides Mio as she records her lines. Expressing the longevity of the BB Tinted Cushion's 13-hour wear, Mio dramatically states, "I can't survive without you for 13 hours!" This line showcases her commitment to embodying the product's unique selling point. The film captures her moment of realization—surprised by the 13-hour promise, she seamlessly transitions back to her actress role.
Furthermore, the film humorously encapsulates the ease of application in a lively scene where Mio directs, "Just tap it on!" highlighting the product's convenience. The final scene includes an emotional moment where director Tozuka sheds a tear, adding depth to their playful interaction. Viewers can look forward to experiencing the combination of Mio's passionate performance and Tozuka's comedic flair.
Starting February 20, the special movie will be accessible on Fasio's dedicated website and official social media channels.
Product Overview
Fasio's BB Tinted Cushion Long-lasting Coverage, weighing 12g and available in three shades, promises a flawless look by combining six essential roles: serum, sunscreen, primer, foundation, concealer, and highlighter—all in one product. It not only adheres firmly but also provides an impressive 13-hour wear without feeling heavy on the skin.
Key Product Features:
- - High Coverage with Long-Lasting Finish: The cushion fits flexibly over pores and uneven skin texture, delivering a naturally smooth and refined look without feeling thick.
- - Waterproof & Oil-proof Formula: Challenges posed by sweat, water, and oil do not phase this cushion, ensuring that your glow remains intact for hours on end.
- - Multi-Functional Design: This all-in-one solution simplifies your makeup routine.
- - Non-Fragrant and Paraben Free: Ensuring even delicate skin can enjoy flawless beauty without irritation.
Additional Product Details
The BB Tinted Cushion contains special powders for long-lasting coverage and moisture-binding hyaluronic acid, ensuring feel-good performance throughout the day. The comprehensive range caters to various skin tones, enhancing beauty while providing necessary sun protection.
Meet the Stars
Mio Imada (born March 5, 1997, in Fukuoka) is a rising star in the Japanese drama and film scene. She garnered significant attention with her performance in "Hana no Chitose: Hana Kimi Next Season" and has recently received the Newcomer Award at the 45th Japan Academy Awards for her role in "Tokyo Revengers."
Junki Tozuka (born July 22, 1992, in Iwate) made his acting debut in 2011 and has since appeared in various notable projects. Currently, he stars in the drama "Marriage Battle Battlefield 37" and is set to feature in the movie "SAKAMOTO DAYS" in April.
For more details, visit Fasio's special site
here or follow their official channels on Instagram and X (formerly Twitter).