Duluth Trading and Leinenkugel's Join Forces for Ultimate Summer Gear
Celebrate Summer with Duluth Trading and Leinenkugel's
Duluth Trading Co., known for its commitment to quality men's and women's workwear, has teamed up with Jacob Leinenkugel Brewing Company to bring you a truly Midwestern experience through the ultimate summer collection. This collaboration unfolds in the heart of Wisconsin and delivers an exclusive assortment of co-branded apparel and accessories that capture the spirit of summer adventures by the lake.
A Match Made in the Northwoods
The partnership exemplifies a perfect blend of two iconic Wisconsin brands, dedicated to craftsmanship and enjoying life outdoors. Ricker Schlecht, Senior Vice President of Product Development at Duluth Trading, expressed excitement about the collaboration, highlighting that both brands share a philosophy rooted in the Midwestern lifestyle. As Schlecht articulates, “This limited-edition capsule is built for summer adventures, whether you're cracking open a cold one by the lake or getting your hands dirty at the cabin.”
Tony Bugher, President of Leinenkugel's, recognized how natural this collaboration felt: “This partnership is as natural of a fit as an ice-cold Summer Shandy on a hot day.” The collection aims to enhance life during the warm months, creating an opportunity to enjoy the region's fantastic outdoor atmosphere.
Key Features of the Collection
The unique co-branded collection showcases a range of carefully designed products aimed at providing a fantastic experience for outdoor enthusiasts.
Signature Apparel and Accessories
1. Men's BBQ Short Sleeve Shirt ($44.50) - A lightweight, 100% cotton poplin shirt, designed for movement with Duluth's signature Reach Gussets® and available in multiple fits for comfort and style.
2. Men's Buck Naked Pattern Boxer Briefs ($19.50) - Redesigned with a playful new look featuring the Leinenkugel's logo and summer-themed graphics, these briefs are already a crowd favorite with over 20,000 five-star reviews.
3. Men's Buck Naked Smooth Boxer Briefs ($24.50) - A lighter variation guaranteeing premium comfort with a smooth finishing.
4. Savory Herb Peanuts ($8.95) - A delightful snack exclusively offered at retail locations, perfect for pairing with your favorite Leinenkugel's beverage.
5. Accessories - The collection also includes functional items such as the Men's Stay-Put Lightweight Crew Socks ($14.95), Duluth Truck Stop Hat ($14.95), and SiliPint Beer Stein for a great outdoor aesthetic.
How to Shop the Collection
The entire Duluth Trading x Leinenkugel's collection is now available for purchase at Duluth Trading's official website and select Duluth Trading stores across the country. Make sure to check your local store for availability!
About Duluth Trading
Founded in Mount Horeb, Wisconsin, Duluth Trading Co. focuses on creating high-quality, practical apparel and gear for self-reliant individuals. Their commitment to the
Topics Consumer Products & Retail）
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