New Bluevine Survey Reveals Alarming Cash Reserves Among SMBs in 2025

A recent survey conducted by Bluevine, a leading digital banking platform for small businesses, has unveiled troubling statistics regarding cash reserves among American small and medium-sized businesses (SMBs). According to the survey, approximately 38.7% of small business owners do not possess enough cash to cover one month of operational expenses, putting them at significant financial risk in times of emergencies.

The survey highlights that 51.3% of the 774 SMB owners interviewed would resort to their emergency funds within 48 hours if faced with a payroll issue. The difficulty in accessing emergency capital is a frequent concern, with more than a quarter of respondents (25.6%) indicating that they find it challenging to access the necessary funds. Additionally, 15.6% of business owners avoid capital due to unclear total costs associated with loans, including interest and potential penalties.

One of the most intriguing aspects of the survey is the overwhelming interest in implementing artificial intelligence (AI) tools among small business owners. More than two-thirds (67.9%) expressed a desire to utilize AI for improving day-to-day financial tasks, covering everything from cash flow forecasting to invoicing and accelerating collections. Eyal Lifshitz, the CEO and Co-Founder of Bluevine, indicates that these insights align with the motivation behind establishing Bluevine — to provide small business owners with better visibility into their cash flows and simplified access to capital.

However, the survey also reveals that a substantial number of business owners are hesitant to seek loans, with 39.4% citing high-interest rates as their main concern. About 31.4% are generally averse to taking on debt, indicating a cautious approach towards financial management. If interest rates decrease, 21.3% of surveyed owners stated that they would prioritize building emergency cash reserves.

Further analysis of the data reveals significant insights into liquidity preferences for small businesses. 42.8% of those surveyed prefer to keep their funds in easily accessible accounts rather than maximizing returns with higher-yield investments. The appetite for adopting AI technology varies significantly across industries; while only 13% of respondents oppose using AI in their financial management, the interest level fluctuates dramatically depending on the sector. Retail and e-commerce sectors show the highest interest at 54.2%, while the transportation and logistics sector reflects a mere 17.6%.

Revenue also plays a crucial role in emergency preparedness; only 38% of businesses generating $250,000 or less in annual revenue have access to a business line of credit, as opposed to 63.4% of those earning more than that amount. In scenarios involving a $100,000 cash shortfall, just 7.7% of lower-revenue businesses could manage to cover it, compared to 61.3% of those generating over $1,000,000.

Interestingly, when cash flow gets tight, business owners are most likely to cut their own pay, with 41% of respondents indicating this as their primary action. Other areas they are willing to trim include marketing expenses (23%) and overtime/work with contracted help (17%). Conversely, areas they are least likely to cut during tough financial times are customer support (1%), rent or lease obligations (3%), and research and development (7%).

This survey, conducted by Centiment Audience, involved 774 business owners with annual revenues ranging from $50,000 to $5 million, held between September 25 and September 30, 2025. The data gathered is unweighted, with a margin of error of approximately +/-3% at a 95% confidence level.

These findings not only shed light on the financial struggles faced by small businesses but also emphasize the urgent need for accessible financial solutions and technology that can support their growth and operational stability. Bluevine, having served over 750,000 customers and facilitated more than $17 billion in loans since its inception in 2013, continues to strive towards being the financial operating system that small businesses desperately require.

Topics Financial Services & Investing)

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