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Salute's Groundbreaking Launch at NVIDIA GTC

On October 27, 2025, during the NVIDIA GTC event held in Washington D.C., Salute made waves in the data center industry by introducing a revolutionary service focused on Direct-to-Chip (DTC) liquid cooling operations tailored for AI and High-Performance Computing (HPC) environments. This pioneering service positions Salute as a key player in ensuring the efficiency and reliability of AI/HPC operations across various data centers.

As the demand for AI technologies skyrockets, data center operators face the challenge of managing considerably higher power densities compared to traditional enterprise systems. Given that GPUs and servers operating in such environments generate immense heat, effective cooling solutions are paramount. Salute’s DTC model addresses this need directly, emphasizing the cooling mechanism right at the chip level.

Managing the Heat: Addressing Risks in High-Density Environments

One of the significant hurdles in operating high-density cooling systems is ensuring consistent temperature management. Any disruption in liquid cooling can lead to immediate temperature spikes that risk damaging expensive AI/HPC equipment. Moreover, issues like leaks pose further threats, amplifying the danger of costly equipment failures and compromise operator safety by mixing liquids with electrical systems.

Erich Sanchack, CEO of Salute, highlighted the importance of their innovative service, stating, "This first-of-its-kind DTC liquid cooling service addresses complex operational challenges that fundamentally protect the substantial investments in AI and HPC technologies."

Tailored Solutions for Maximum Efficiency

Salute’s new service offers several key components designed to enhance the operational capabilities of data centers:

1. Operational Model Development: Salute conducts detailed assessments to create customized operational models specific to the design and requirements of each facility.
2. Commissioning Support: They help ensure systems are optimized properly to maintain AI/HPC operations effectively.
3. Best Practices Library: The company maintains a continuously updated repository of best practices, derived from collaborations with various industry leaders, including NVIDIA and numerous manufacturers.
4. Operational Protocols: Salute provides industry-proven Procedures, Operations Plans (EOPs), and Safety Operating Procedures (SOPs) for every aspect of DTC operations, all developed by experts with experience in managing major supercomputers.
5. Comprehensive Training Programs: Salute offers extensive training designed to equip operational staff with the necessary skills to manage DTC liquid cooling systems.
6. Scalable Operational Solutions: Data center operators can leverage Salute’s resources to grow their teams and effectively scale their AI/HPC operations.

A Game-Changer for Data Center Providers

John Shultz, Chief Product Officer of Salute, spoke about the immediate positive impact this new service has had on early adopter partners, promising enlistment of hundreds of megawatts of additional data center capabilities in the years to come. Major data center operators, such as Applied Digital and Compass Datacenters, have recognized the potential of Salute’s approach, implementing tailored methodologies to ensure operational excellence and security for their clients.

For instance, Laura Laltrello, COO at Applied Digital, remarked, "High-density environments necessitate advanced operational strategies, and partnering with Salute has allowed us to safeguard client investments effectively."

Similarly, Sudhir Kalra from Compass Datacenters highlighted how Salute’s service keeps them ahead of evolving operational demands, optimizing liquid cooling processes across their facilities.

About Salute

Founded in 2013, Salute has expanded its footprint to over 102 markets globally. With a robust emphasis on sustainability and workforce talent development, the company positions itself as a provider of comprehensive lifecycle services for the data center industry. With over 2,200 employees dedicated to meeting the evolving needs of hyperscale and edge facilities, Salute leads the way in integrated solutions for data centers. For more information about leveraging Salute’s innovative DTC liquid cooling solutions, visit Salute.

This launch at NVIDIA GTC not only marks a significant advancement in cooling technology but also signifies Salute’s commitment to supporting forward-thinking organizations as they tackle the challenges of AI-intensive computational demands.