A Celebration of One Year at MAZDA TRANS AOYAMA
Mazda Motor Corporation is thrilled to announce a special event series to celebrate the first anniversary of its experiential facility, MAZDA TRANS AOYAMA. From February 6 to February 28, 2026, visitors can partake in a variety of exhilarating activities designed to create memorable experiences.
A Venue Defined by Experience
Since its inauguration on February 6, 2025, under the concept "Find Your Ideal," the MAZDA TRANS AOYAMA has become a vibrant hub for car enthusiasts and casual visitors alike. The facility allows guests to engage with Mazda's corporate philosophy through sensory experiences, including delectable café offerings and thrilling test-drive opportunities. To date, over 100,000 guests have visited, immersing themselves in the diverse facets of the Mazda brand.
To mark this milestone, the anniversary events will showcase a range of special activities aimed at uplifting guests' spirits. From the exhibition of concept cars to exclusive café menus and new test-drive routes, guests can expect a dynamic lineup of experiences that cater to both repeat visitors and first-timers.
Experience the Future of Driving
In alignment with the brand's communication theme, 'I want to drive. I want to create,' visitors are encouraged to share their personal messages on boards about their aspirations in driving. Participants will have the unique opportunity to enjoy a photo shoot with the eye-catching concept car, MAZDA VISION X-COMPACT, which garnered significant attention at the JAPAN MOBILITY SHOW 2025. Photos will be taken using instant cameras (チェキ) and gifted to the participants.
Photo Shoot Dates: February 7, 8, 14, and 15 (limited availability; one participation per person).
Indulge in Unique Café Offerings
To commemorate the first anniversary, a special dessert has been introduced: the “Rotary Cake.” Inspired by the iconic rotary engine, this delightful dessert features a rich chocolate mousse combined with custard cream from Hattendo and fresh seasonal strawberries—a feast for both the eyes and palate.
Sales Period: From February 6 to late March (limited availability; menu items may change without prior notice).
Rotary Cake – Chocolate & Strawberry: 990 yen (tax included)
New Test Drive Routes for a Unique Experience
This anniversary also brings forth an exciting new test-drive course weaving through the breathtaking winter landscape around Tokyo Station. Experience the joy of driving alongside Mazda’s ethos during this unique seasonal event.
New Test-Drive Course Dates: February 7 to February 28 (subject to changes without notice).
Test Drive Vehicles Include:
- - MAZDA ROADSTER / MAZDA ROADSTER RF: Enjoy an exhilarating drive in an open sports car.
- - MAZDA CX-80: Experience an expansive sunroof that offers a sense of openness akin to a convertible.
Reservation Required: Spots for test drives are limited, and guests can check availability via
Mazda's reservation site. For those unsure about driving, staff-led driving experiences are also available.
A Special Experience Awaits You
As we reach this significant milestone at MAZDA TRANS AOYAMA, we invite everyone to partake in this special celebration. Come share a moment with us, enjoy unique offerings, and create cherished memories. We look forward to welcoming you!
Venue Information
- - Location: 5-6-19 Minami Aoyama, Minato-ku, Tokyo
- - Operating Hours: 8:30 AM to 6:30 PM (Café open from 8:30 AM to 10:00 AM)
- - Website: MAZDA TRANS AOYAMA
About ‘I want to drive. I want to create.’
Mazda continues to evolve the joy of driving based on a ‘human-centric’ value system, creating impactful mobility experiences that deliver joy in everyday life. The message ‘I want to drive’ not only signifies the desire to engage in driving but also embodies a broader aspiration to move forward in life. Mazda is dedicated to helping you make every day a joyful journey.
Let’s embrace the feeling of wanting to drive and create together!