Crowley's New Business Structure
In an exciting development for the maritime and logistics sectors, Crowley has announced a significant reorganization of its operational structure aimed at boosting efficiency and delivering increased value to its customers. The introduction of two distinct divisions—Shipping and Logistics, and Energy—will be spearheaded by newly appointed Executive Vice Presidents James C. Fowler and Kollin Fencil, respectively.
Strategic Goals and Leadership
This consolidation reflects Crowley’s commitment to modernizing its operations to better meet the evolving needs of its clientele across various sectors, including commercial and government industries. As James Fowler takes charge of the Shipping and Logistics division, he brings a wealth of experience from his previous role as senior vice president and general manager of Crowley Shipping. His leadership is already credited with notable improvements in performance metrics by diversifying the deployment of Crowley's vessel fleet.
Kollin Fencil, who will now lead the Energy division, has also demonstrated significant leadership in his prior role at Crowley Fuels, focusing on key efficiency projects that support the energy sector. Both executives will report directly to Chief Operating Officer Megan Davidson, who emphasized the importance of this realignment for enhancing operational execution and fostering agile decision-making.
Shipping and Logistics Division
Under Fowler’s guidance, the Shipping and Logistics division amalgamates Crowley’s logistics operations, land transportation, and global ship management services. This division aims to ensure a seamless transportation value chain for its customers, with services ranging from ocean shipping to inland trucking, encompassing warehousing and comprehensive supply chain solutions. Fowler stated, "From farm to market and depot to frontline, our new division is designed to generate growth through safe and reliable supply chain solutions that consistently meet our customer expectations."
This unified approach not only streamlines operations but also enhances Crowley's ability to adapt swiftly to changes in market demands, thereby positioning it favorably against competitors in the shipping and logistics landscape.
Energy Division
In the Energy division, Kollin Fencil aims to capitalize on Crowley’s extensive history of serving the U.S. energy market. The division consolidates multiple facets of Crowley’s energy services, including Crowley Fuels in Alaska, LNG solutions, and advanced energy systems. Fencil emphasized that this structure will facilitate faster scaling and innovation to address the diverse energy requirements of customers, stating, "This alignment enhances our ability to fulfill both traditional and emerging energy needs, pushing forward our commitment to operational excellence."
Crowley’s energy sector service spans from Alaska to Puerto Rico, illustrating the company's extensive reach and capability in the energy market. With this restructured focus, Crowley is poised to address the current and future demands of its customers more effectively.
Looking Ahead
The reorganization is not just about structural changes; it marks a strategic shift towards agility and customer-centric operational excellence. As Crowley moves forward, its leadership is confident that these changes will not only improve customer satisfaction but also unlock new growth avenues in both the shipping and energy sectors. As the company continues to adapt, it remains committed to innovation and excellence across all its service offerings.
About Crowley
Crowley is a privately held, U.S.-owned and operated company that offers maritime, energy, and logistics solutions. With over 130 years in the industry, Crowley serves a diverse global clientele and is recognized as a leader in maritime operations. For more details about its services, visit
www.crowley.com.