HOME Unveils Bilingual Mortgage LMS and AI Tool for Loan Officers

Transforming Mortgage Accessibility

In a groundbreaking initiative, the Hispanic Organization of Mortgage Experts (HOME) has unveiled the mortgage industry's first bilingual Learning Management System (LMS) and a sophisticated AI wholesale-search tool. This significant move aims to enhance the mortgage process for Hispanic and Latino borrowers across the United States, a demographic projected to contribute significantly to homeownership growth in the coming decades.

The Launch of HOME Certified

Launched on August 26, 2025, HOME Certified is an innovative platform created to train and certify loan officers. It is designed explicitly for serving the unique needs of Hispanic and Latino borrowers. With a self-paced curriculum, the LMS includes modules on critical topics such as income and credit analysis, program selection, compliance, and intercultural fluency. This educational resource not only aims to empower loan officers with the necessary skills but also signals trust to borrowers through its certification badge.

"After 13 years in lending, it became clear that banks and financial institutions were eager to hire Spanish-speaking loan officers but lacked a structured training program. By establishing this tech-driven bilingual platform, we can link the intent of potential buyers to actual funded mortgages, creating generational wealth and fostering lender growth," stated Rogelio Goertzen, the founder and CEO of HOME.

AI-Powered Wholesale Search

In addition to the LMS, the organization has introduced the Wholesale Search tool, which harnesses the power of AI to expedite the borrowing process. Built on ChatGPT, this tool scans over 150 wholesale lenders, quickly delivering borrowers a ranked list of options based on their specific needs such as loan type, rate, and closing speed. Loan officers can simply input a prompt, and within seconds, receive tailored recommendations that enhance efficiency and effectiveness in their lending efforts.

Cubie Hernandez, HOME's Chief Technology and Learning Officer, expressed the team's commitment to education as a pivotal gateway to opportunity. They aim to demonstrate how merging technology with education can expand access to mortgage resources and inspire change within the industry. "Our hope is that by investing in this bilingual platform, we can lead by example and motivate the larger mortgage industry to prioritize educational access," Hernandez added.

Addressing Cultural Barriers

While HOME pushes forward with bilingual resources, there are challenges that remain. Recently, the U.S. Department of Housing and Urban Development (HUD) has proposed an "English-only" initiative that has created concern among advocates. The move potentially eliminates valuable translated documents that have traditionally supported Hispanic families in navigating the housing market, which could disproportionately impact populations, particularly in Puerto Rico. Advocates argue this reduction in resources may hinder access to essential housing information for millions of residents.

Despite these challenges, HOME continues to be at the forefront of advocacy and education, determined to break down barriers to homeownership for Hispanic and Latino Americans. The potential impacts of HOME Certified and Wholesale Search span far beyond individual borrowers; the tools could facilitate a broader industry transformation, bridging cultural divides and enhancing overall access to mortgage resources.

About HOME

The Hispanic Organization of Mortgage Experts (HOME) is a nonprofit entity dedicated to empowering Hispanic and Latino Americans through homeownership education and advocacy. By providing resources and tools for mortgage professionals, HOME aims to support this fast-growing market.

Individuals interested in becoming a member or wanting to explore the capabilities of HOME Certified can visit www.TuNuevoHome.com.

In sum, with the introduction of these bilingual tools, HOME not only advocates for the communities it serves but also exemplifies the transformative potential of education and technology in the mortgage industry. Their initiatives mark a crucial step towards bridging gaps in access and ultimately fostering a more inclusive environment for homeownership.