Yinchuan: Pioneering China's Global Wine Ambitions
In a remarkable display of dedication to the wine industry, Yinchuan, the capital of Ningxia Hui Autonomous Region, hosted the Fifth China (Ningxia) International Wine Culture and Tourism Expo from June 9 to 12, 2025. This significant event not only showcased local wines but also marked a pivotal moment in Yinchuan's quest to become a global hub for wine culture.
For several years, the city has been actively pursuing the ambitious goal of establishing itself as the "World Capital of Wine." This initiative is part of a broader strategy to enhance the region's reputation and market presence in the global wine industry. To achieve this, Yinchuan has implemented various supportive measures, including attracting investment, integrating advanced technologies, and promoting international collaboration.
A Flourishing Wine Region
Currently, Yinchuan boasts the densest wine-growing area in China, encompassing approximately 273,000 Mu (about 18,200 hectares) of vineyards, home to 155 wineries and vineyard operations. In 2024 alone, Yinchuan's wine production reached an impressive 75 million bottles, accounting for roughly 26.8% of China's total wine output from domestic production. Additionally, 19 local wine varieties have been recognized as national gifts and are exported to over 40 countries and regions.
The eastern foothills of the Helan Mountains, once barren and sandy, have transformed thanks to Yinchuan’s integrated approach to ecological restoration. This method focuses on protecting and enhancing the entire ecosystem, including mountains, rivers, forests, arable land, lakes, grasslands, and deserts. The city has prioritized coordinated development that integrates ecology with industry, particularly fostering the interlinked growth of the wine sector, cultural tourism, and ecological conservation.
Commitment to Quality and Sustainability
Yinchuan's dedication to quality is evident in the meticulous care each winery along the eastern foothills takes to monitor every aspect of grape cultivation. From scientifically-backed planting techniques to state-of-the-art winemaking technologies, every step is designed to ensure premium quality. This commitment underlines Yinchuan's ambition to meet high international standards in wine production.
With 37 certified wineries and 53 companies holding geographic indication certifications, Yinchuan is well on its way to achieving its vision as a wine capital. In 2024, the wine industry in Yinchuan generated a total production value of 36 billion Yuan (approximately 5.02 billion USD), showcasing its substantial economic impact.
Looking Forward
As Yinchuan continues to foster the development of its wine industry, the city's focus remains on balancing resource utilization with ecological responsibility. The efforts being made not only aim at boosting economic growth but also strive to protect the environment, ensuring that Yinchuan can sustain its role as a significant player in the global wine market. The recent expo has further positioned Yinchuan as a key player in the wine industry dialogue worldwide, paving the way for future advancements and international cooperation in wine culture.
In summary, Yinchuan is not only redefining its identity through its commitment to the wine industry but also setting a global benchmark for sustainable wine production. With its unique blend of culture, technology, and ecological consideration, Yinchuan is truly on the rise in the world of wine.