Face Recognition Payment Launch
2025-07-30 03:35:45

DXYZ Unveils Face Recognition Payment at Tanabata Market Event in Kirishima

Introduction


DXYZ Corporation, headquartered in Shinjuku, Tokyo, is excited to announce its participation in the upcoming "Matatabi Market - Evening Cool Tanabata Event" scheduled for August 2, 2025, from 16:00 to 20:00, around the Kirishima Shrine Station in Kagoshima. This event, held in collaboration with IFOO Corporation, will feature the demonstration of DXYZ's face recognition payment system, FreeiD Pay. The initiative is designed to enhance communication among vendors and customers and boost visitor satisfaction, while also aiming to increase sales for participating vendors.

The Features of FreeiD Pay


DXYZ's face recognition payment service, FreeiD Pay, enables users to make cashless transactions simply using their faces. This convenience promotes greater interaction between attendees and vendors at local events. Each user utilizing FreeiD Pay during the event will receive gift vouchers, available for use within the market. This introduction of face recognition payment technology is part of a broader digital transformation initiative aiming to enhance consumer engagement around Kirishima Shrine Station. This project is driven by IFOO in collaboration with Wiz Corporation, a Tokyo-based firm.

Background of FreeiD Pay Service


DXYZ's “FreeiD” platform connects users through a single face recognition ID, allowing access for various services such as entry and exit at residential buildings or identity verification in theme parks without the need for physical devices like keys, wallets, or mobile phones. The goal is to create a liberated world where users can move freely with just their faces. DXYZ has previously conducted exploratory surveys during FreeiD Pay demonstrations, revealing that over 95% of users had a positive impression of this innovative payment system.

This service rollout stands at the intersection of addressing societal challenges, such as labor shortages in retail due to the automation of store operations while also promoting a seamless purchasing experience. Furthermore, DXYZ is considering linking FreeiD Pay with point-of-sale (POS) systems to further enhance operational efficiency.

The Matatabi Market: Connecting Communities


The "Matatabi Market – Evening Cool Tanabata Event" aims to foster connections between local residents and visitors. This event not only celebrates the Tanabata festival but also serves as a vibrant marketplace showcasing local culture, community groups, and small businesses. Attendees can enjoy nostalgic festival stalls, beautiful bamboo decoration for writing wishes, and enchanting illuminations suitable for families and couples alike.

The event will feature about 20 food booths and kitchen cars, and unique activities such as a dating train organized by JR Kyushu Kagoshima branch for around 40 participants. DXYZ's FreeiD Pay will be available as a payment method, providing an innovative experience for all attendees to witness. This encourages a modern community connection by leveraging cutting-edge technology in a traditional festival setting.

How to Use FreeiD Pay During the Event


1. Users should set up their profiles in the FreeiD app by inputting their facial recognition data, credit card info, and a two-factor authentication code.
2. Staff will enter the purchasing amount into the face recognition payment terminal.
3. Users will confirm the transaction by entering a four-digit PIN, completing the payment process via facial recognition.

Up to 10 participating vendors are expected to utilize the FreeiD Pay service at the event, enhancing the customer experience by simplifying the payment process.

Event Details


  • - Date: August 2, 2025
  • - Time: 16:00 - 20:00
  • - Location: 418-3 Kirishima Okubo, Kirishima City, Kagoshima Prefecture, Kirishima Shrine Station area
  • - Activities: An event offering food booths, live performances, wish-making with bamboo decorations, and a fireworks display to conclude the festivities.

Future Developments of FreeiD Technology


DXYZ believes in a world where all forms of identification are linked through facial recognition, enhancing daily experiences whether at home, work, or play. The FreeiD platform integrates various AI facial recognition engines, enabling versatile application across numerous environments including residential areas, offices, and entertainment parks.
DXYZ is committed to advancing the FreeiD Pay service and its connections, paving the way for a future where efficiency and convenience come together, and customers can engage in commerce seamlessly. DXYZ's mission is encapsulated in their brand ethos: "Connecting the world with just a face."

For more information about DXYZ and the FreeiD platform, visit DXYZ's official website or check out FreeiD.


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Topics Consumer Products & Retail)

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