Growing Demand for Original Art in Corporate Gifting
In recent years, the world of corporate gifting has witnessed a significant transformation, especially with the rise of original art services. This shift can be attributed to the initiatives led by thisis Co., Ltd., which operates the specialized online art platform, thisisgallery. Based in the heart of Tokyo, this innovative company has recently celebrated a milestone, surpassing 500 corporate clients utilizing their bespoke painting services.
Exclusive Offerings in Corporate Art
The service is designed specifically for businesses wishing to commemorate important milestones, such as office openings, anniversaries, and significant events like ship launches. Thisis Co., Ltd. has successfully positioned its original artwork as a unique alternative to traditional gifts like trophies and plants, allowing companies to narrate their history and values through carefully crafted pieces of art. These artworks not only serve as ornamental pieces in executive offices but also foster enduring branding and relationship-building with clients.
Rise in Popularity Among Major Corporations
This past year, the company reported an unprecedented demand, with a record of 120 orders, a stark increase fueled by repeat clients from major banks and manufacturing firms. Many notable companies, including leading banks and shipbuilders, have turned to thisis Co., Ltd. for high-quality, unique gifts that distinguish them from the competition. Clients frequently provide feedback affirming the profound impact these artworks have left, with many organizations opting to make them a staple in their gifting strategies.
Surge in the Shipbuilding Sector
Particularly remarkable is the explosion of interest from the shipbuilding industry, which saw a 200% increase in orders for commemorative paintings over the last year. This increase stems from a cultural trend wherein original artworks depicting vessels in their element are gifted during ship launching ceremonies. These pieces have become a lasting symbol, often displayed prominently in control rooms and offices.
Client testimonial from a shipbuilding company:
_“Previously, we faced challenges in differentiating our gifts, but after gifting a painting of our completed ship, it deeply impressed our client’s president, who still showcases it prominently in their office. Now, we make it a standard part of our launch ceremonies.”_
Addressing the Monotony of Corporate Gifts
The art sector is emerging as a solution to long-standing issues in the corporate gifting landscape, characterized by sameness and lack of memorability. Many businesses have expressed dissatisfaction with typical gifts that fail to leave an impression. In contrast, original art is perceived as "one-of-a-kind," allowing companies to provide multiple, diverse gifts tailored to specific clients without the risk of redundancy.
Larger enterprises, particularly banks focused on Corporate Social Responsibility (CSR) and Environmental, Social, and Governance (ESG) criteria, are increasingly acknowledging the benefit of supporting up-and-coming domestic artists through art purchases.
A banking professional’s insight:
_“We were able to convey our gratitude and future partnership intentions in a way that catalog gifts or traditional plants could not. The conversation during the gift exchange was invigorating, making it truly memorable.”_
Visualizing Corporate History and Philosophy
One of the key strengths of original art lies in its capacity to visualize abstract concepts such as a company’s values and history. However, potential clients often experience apprehension regarding the final outcome of commissioned artwork. To alleviate these concerns, thisis Co., Ltd. employs generative AI technology to provide clients with a preliminary visualization of their commissioned pieces, often delivering impressions the very same day. This efficient process ensures that clients feel confident in their decisions and facilitate smoother internal approvals, enabling deliveries within as little as two weeks.
The company employs skilled artists across various genres—oils, watercolors, sculptures, and contemporary art—designed to meet the diverse needs of corporate clients.
Client Satisfaction and Inspiration
Thisis Co., Ltd. boasts a robust client list, including significant players in the banking sector like Mitsubishi UFJ and Mizuho, as well as major shipbuilders like Mitsui and Kawasaki. The company's dedication to quality and service has led to substantial repeat business, underscoring client satisfaction.
Whether businesses are seeking to explore original art as part of their branding strategy or looking to make a distinct statement in corporate gifting, services offered by thisis Co., Ltd. present an optimal choice.
Free Consultations Available
Interested organizations looking to inquire about costs, past projects, or seek collaboration are encouraged to reach out through their inquiry form on their website.
Start incorporating unique art solutions into your corporate gifts and enhance your brand's presence in memorable ways.