#Japan #Tokyo #APAHOTEL #Nippon Ale #President's Meal

Apahotel's Exciting New Collaboration with Nippon Ale

On May 10th, Apahotel Co., Ltd. kicks off a remarkable partnership with the National Agricultural Cooperative Federation (Zenchu), celebrating the 55th anniversary of their "President's Meal" with a special package called the "55th Anniversary Package - Nippon Ale Collaboration". This unique offering combines Apahotel's famous "President Curry" with the high-quality rice sourced from Ishikawa Prefecture, where the Apahotel Group was founded.

The core idea behind this initiative reflects Nippon Ale's commitment to supporting local agricultural producers. The collaboration signifies a shared dedication to community revitalization, especially in Ishikawa Prefecture, and is brought to life through the cooperation of Hamada Seimaku Co., Ltd. The rice used in this occasion is the renowned "Hyakuman Koku", celebrated for its excellent texture and perfect balance, making it the ideal companion for curry.

Special Features of the Product

This specially designed meal package includes 100% Ishikawa-grown rice, meticulously cooked using traditional methods like gas-fired boiling and carefully formed into fluffy, glossy rice grains. The package allows for a convenient curry rice experience: simply heat up both the rice and Apahotel's signature curry, then position the rice to one side of the container, filling the remaining space with curry. This clever container design makes it easy to enjoy a delicious curry rice meal without hassle.

However, this collaboration goes beyond just being delicious. As part of their CSR initiatives, Apahotel plans to donate meals from this special package, along with "President Curry," to Ishikawa as a contribution to reconstruction efforts following the Noto Peninsula earthquake in 2024. This effort will be recorded and shared on the YouTube show "AKB48 Visits! Nippon Ale - Let's Support Local Production and Consumption," highlighting their commitment to community support.

Product Details

• - Product Name: 55th Anniversary Package - Nippon Ale Collaboration
• - Price: ¥250 (including tax) per serving
• - Availability: Available on Yahoo! Shopping at Apahotel's official store and gradually rolled out in Apahotel locations nationwide.

Instructions for Enjoying the Meal

To enjoy this meal, the following heating methods are recommended:

• - Microwave: Remove a portion of the seal from the opening, then heat for two minutes at 500W or 600W.
• - Hot Water: Without opening the seal, place the meal upright in hot water for over 15 minutes.

Important Notes

• - Be cautious as the packaging may be hot immediately after heating.
• - It is recommended to consume the meal promptly after opening.
• - Water droplets inside the container are from steam during packing and pose no quality issues.
• - Prevent damage to the lid and tray, as this could lead to mold growth.

Akihabara48 Visits Nippon Ale Overview

AKB48's weekly YouTube show will feature members exploring local production sites, assisting producers, and sharing the intertwined narratives of community agriculture and tourism each Thursday at 6 PM.

About "President Curry"

This signature dish of Apahotel showcases a blend of premium spices and a smooth sauce, simmered with meticulous care and featuring a mix of beef and vegetables that highlight natural sweetness. Inspired by the well-loved Kanazawa curry, this meal's unique flavor intensifies when enjoyed with a side of cabbage. The dish received overwhelming praise during its debut, with an impressive 99.3% of initial tasters rating it as delicious.

As Apahotel strives to innovate and enhance the dining experience, this collaborative meal package is yet another reflection of their dedication to quality and community support. The Apahotel Group continues to lead with over 1,148 hotels across Japan, aiming to double its footprint by 2027 under the new AIM5 five-year plan.

For more information about this delicious collaboration, visit the official Apahotel website.