#USA #New York #Olive Oils from Spain #Sobremesa #Andy Baraghani

Olive Oils from Spain Launches 'All in a Drop'

In an exciting development for culinary enthusiasts, Olive Oils from Spain has unveiled its new platform, "All in a Drop," aimed at introducing Americans to the enchanting tradition of sobremesa. This Spanish custom, which encourages lingering at the table after meals for delightful conversations, highlights the crucial role of extra virgin olive oil in enhancing the entire dining experience.

A Celebration of Culture and Flavor

Renowned chef and author Andy Baraghani is at the forefront of this initiative, encouraging home cooks to explore the rich flavors, heritage, and culinary significance of Spanish extra virgin olive oil. The launch coincides with a significant increase in olive oil consumption in the United States, where interest in premium, authentic ingredients is on the rise. According to the International Olive Council, the U.S. has become one of the leading global consumers of olive oil, creating an opportune moment for Spain, the world’s largest producer, to showcase its exquisite offerings.

With Americans increasingly valuing shared experiences around the dining table, Olive Oils from Spain seeks to redefine gatherings where memorable meals are defined not just by the dishes served, but by the rich conversations that follow. After all, memorable meals are birthed from unforgettable flavors, starting with the high-quality olive oil that enhances every bite.

Elevating Dining Experiences

The program underscores how delicious meals warrant the time spent in good company. In Spain, whether it’s the crispy sea bass or succulent garlic shrimp, the presence of exceptional olive oil is essential. As the campaign's narrative unfolds, it emphasizes that every hearty meal can transition into a beautiful sobremesa, allowing conversations to flow as freely as the wine.

The campaign also highlights the extensive heritage and variety in Spanish olive oil production. With over 360 million olive trees and more than 200 different varieties of olives, each bottle tells a story of the land, climate, and traditions where it was produced. This connection is what makes each olive oil unique and suitable for various dishes.

• - Arbequina: Mild, buttery, and fruity; perfect for drizzling on grilled fish or salads.
• - Picual: Bold and robust; ideal for grilled meats and hearty stews.
• - Hojiblanca: Light and herbaceous; excellent for gazpacho or roasted vegetables.

Understanding these varieties empowers home cooks to elevate ordinary meals into something extraordinary, turning routine dining into rituals of joy more aligned with the spirit of sobremesa.

A Culinary Journey Begins

The official launch event on July 21 in New York will kick off a series of immersive culinary experiences, led by Andy Baraghani. Influencers, chefs, and media representatives will come together to redefine sobremesa through modern interpretations of traditional dishes, each paired with regional Spanish extra virgin olive oils. This gathering is set to be a launchpad for a broader platform that will unfold throughout 2026, featuring ongoing culinary experiences and collaborations aimed at introducing Americans to the cherished Spanish tradition of lingering at the table.

As the journey unfolds, Olive Oils from Spain invites everyone to experience Spain not just through its cuisine but through the stories and traditions behind each bottle of olive oil.

Through "All in a Drop", Americans are encouraged to taste, converse, and celebrate each moment around the table, cherishing the culinary legacy that Spain has crafted over centuries. For more updates or to participate, visit oliveoilsfromspain.org/allinadrop or follow @OliveOilsFromSpain on Instagram, Facebook, and YouTube.