#United States #Lincoln #Eastbridge Consulting #Assurity #Voluntary Sales

Assurity Achieves Remarkable Sales Growth in 2024

In a significant recognition, Assurity has been honored as the 2024 Voluntary Sales Growth Leader for the small carrier category by the esteemed Eastbridge Consulting Group. This achievement marks the fifth time that Assurity has claimed this title, reinforcing its reputation in the competitive landscape of insurance providers.

Assurity's sales in this sector have soared by an impressive 26.3% in 2024, contrasting sharply with the overall industry growth rate of just 2%. Such dramatic growth not only highlights Assurity's effective strategies but also underscores its commitment to supporting brokers, employers, and employees in the voluntary market. Nick Rockwell, the president of Eastbridge, commented on this achievement, stating that Assurity's consistent ranking at the top reflects its dedication to understanding and fulfilling the needs of all involved in the voluntary market.

Commitment to Excellence

Jack Douglas, Assurity's Vice President of Worksite Sales, expressed pride in the company's accomplishment, emphasizing the competitive nature of the small carrier market. Douglas stated, “The honor of earning this title once again is not lost on us.” He acknowledged that Assurity's ability to remain responsive to market trends and adapt to industry demands has played a crucial role in their sales success.

Assurity's growth is attributed to the strong collaboration with its network of agency partners and brokers who have chosen to partner with them for worksite business. Douglas further explained that the combined expertise of these brokers, supported by a dedicated worksite sales team and a committed home office, creates a recipe for success.

Recognizing Industry Excellence

The recognition from Eastbridge Consulting Group is not merely a title but a testament to Assurity’s performance over the previous three years. This award is given to carriers demonstrating voluntary sales growth that exceeds industry averages and is part of Eastbridge's annual U.S. Voluntary/Worksite Sales Report. To qualify, companies must report at least $10 million in annual sales and surpass overall industry growth figures from 2022 to 2024.

Assurity has built a legacy over the past 130 years, providing Americans with reliable insurance solutions. As a mutual organization and Certified B Corporation, Assurity prioritizes people over mere profits, ensuring that their customers always receive the best possible service. By focusing on protecting what matters most, Assurity continues to strive toward a brighter future for families across the nation.

About Eastbridge Consulting Group

Eastbridge Consulting Group is a marketing advisory firm serving companies focused specifically on the voluntary and worksite benefits markets in the United States and Canada. Their expertise in analyzing and reporting on sales trends helps to ensure that companies like Assurity can gauge their performance and improve their services effectively.

In conclusion, Assurity's recognition as the 2024 Voluntary Sales Growth Leader showcases not just the company's achievements but also its significant role in the insurance industry. As they look to the future, Assurity remains committed to enhancing its offerings and advancing the market, all while providing peace of mind to American families.