UpTerra's TerraFlow Technology Now Enhances Water Efficiency on Over 13,000 Texas Acres

UpTerra's TerraFlow Technology Revolutionizes Water Efficiency in Texas



In a significant development for agriculture, UpTerra has announced the widespread deployment of its pioneering water technology, TerraFlow, across more than 13,000 acres in Texas. This advanced system is designed to enhance how water is utilized in farming, aiming to boost efficiency, retention, and minimize waste through evaporation and runoff.

Steve Birch, the CEO of UpTerra, stated, "Texas presents a crucial opportunity for our technology, and the trust we've built with farmers over recent years is invaluable. Our results have shown strong financial returns on a variety of crops in this region, which is facing increasing challenges related to water and soil health. We are eager to expand our reach throughout the Lone Star State."

TerraFlow capitalizes on years of successful field results, demonstrating quantifiable improvements in both water conservation and soil performance across diverse agricultural settings. For farmers, this translates into reduced input costs, increased yields, and enhanced crop quality—all of which contribute to both higher profitability and a more sustainable food supply chain.

The impact of this technology extends nationally, with installations now present in over 450 fields across 18 states. Farmers are reporting substantial productivity increases in various crops, ranging from row crops such as cotton, corn, and soybeans to specialty crops including citrus and almonds. One Texas grower, Clint Kieschnick from Lockett, highlighted the benefits he experienced, stating, "My cotton handled my high-sodium water a lot better after installing UpTerra; it was night and day."

Agriculture in Texas is a key economic driver, contributing more than $860 billion annually as per the Texas Farm Bureau. However, the region has faced numerous droughts—18 of which have surpassed the billion-dollar mark since 1980, according to the National Oceanic and Atmospheric Administration. In this context, farming operations are seeking innovative solutions to maximize resources while minimizing waste. TerraFlow’s technology ensures that every drop of water is put to effective use, thereby enhancing productivity and profitability for farmers, and ultimately safeguarding their financial futures.

About UpTerra


UpTerra is on a mission to revolutionize the agricultural landscape by transforming how water is managed and utilized in farming. By integrating advanced physics into existing irrigation systems, UpTerra enhances infiltration, uniformity, and nutrient transport to ensure farmers achieve measurable efficiency and yield improvements while maintaining their current setup. The company’s innovative approach underscores its commitment to redefining water's essential role in agriculture, making farming both more efficient and more productive.

For further insights, visit UpTerra's website.

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