#USA #Minnesota #CPR Training #Safe Life #HeartCert

Safe Life's Strategic Acquisition of HeartCert

In an impressive move to enhance community health services, Safe Life, a prominent provider of life-saving solutions operating across Europe and North America, has successfully acquired HeartCert, a respected Minnesota-based organization specializing in CPR, AEDs, and CNA training. This acquisition not only strengthens Safe Life’s foothold in the U.S. market but also significantly boosts its training offerings nationwide.

A Legacy of Safety and Education

HeartCert was founded by Christina Smith, a registered nurse, and her husband Tim Smith, a former fire captain and EMT. Their mission has always been centered around fostering community safety through quality education and self-sufficiency in emergency situations. Since its inception, HeartCert has expanded its reach throughout multiple regions in the U.S., supported by a team of over 120 highly skilled professionals dedicated to training individuals and organizations in vital lifesaving skills.

Strengthening the Safe Life Network

With the latest acquisition, Safe Life aims to establish a physical presence in the Midwest, interpreting its commitment to increasing accessibility to CPR and First Aid training. As Jimmy Eriksson, CEO of Safe Life, states, “CPR and First Aid training are core pillars for us, and we are extremely happy to add a Midwest growth engine.” By integrating HeartCert into its network, Safe Life strengthens its national delivery coverage, ensuring that critical lifesaving training is available to more communities.

A New Era for HeartCert

Despite joining a larger organization, HeartCert will maintain its strong, established brand identity. The co-founders, Christina and Tim Smith, will continue to lead their team, leveraging Safe Life’s expansive resources to enhance their services and outreach. “Joining Safe Life represents a significant opportunity for our company to expand our impact and help save more lives,” shared the Smiths. Their partnership brings a wealth of resources to HeartCert, allowing them to enhance training capabilities and reach more individuals in need of lifesaving skills.

Future of Lifesaving Solutions

Safe Life's strategy has long centered around a combination of organic growth and targeted acquisitions of companies that lead in their respective fields. This acquisition is not merely a business expansion; it resonates with Safe Life's broader goal of increasing access to high-quality emergency training and equipment amidst an increasing demand for such services. As more people seek training in CPR and the use of Automated External Defibrillators (AEDs), Safe Life is well-positioned to lead in fulfilling this critical need.

About Safe Life and HeartCert

Founded in 2019, Safe Life is committed to providing life-saving equipment and education to ensure safer communities everywhere. Their focus on AEDs, paired with educational initiatives, has enabled rapid expansion across Europe and North America. For more information on their services, visit Safe Life.

HeartCert, based in Minnesota, excels in CPR, First Aid, and CNA training while offering life-saving emergency equipment. Their programs, adaptable for both in-person and virtual audiences, emphasize critical, practical skills necessary for responding to emergencies.

Visit HeartCert for more details on their innovative approaches and extensive training options.

As Safe Life continues to grow and evolve, this acquisition marks an essential step toward their goal of safeguarding communities through education and preparedness.