#Energy Efficiency #Istanbul #Beko #Turkey #sustainable living

Beko's Commitment to Sustainability at IFA Berlin

As the IFA Berlin exhibition brings together key players in the home and consumer technology sectors, Beko stands out with its striking presentation of next-generation appliances that not only promise energy savings but also exemplify a commitment to environmental responsibility. The company, recognized globally for its home appliance solutions, unveiled a diverse range of products designed with advanced technology aimed at meeting today's evolving consumer demands while maintaining a focus on sustainability.

Beko's latest innovations encompass state-of-the-art technologies across refrigeration, dishwashing, and cooking appliances, integrating performance with user-friendliness. Among the highlights are their new refrigerator models, which incorporate the innovative FreshLock™ cooling technology, reputed for prolonging food freshness by up to 30% through optimized humidity and airflow management.

Innovations in Refrigeration

One standout product is the 60 cm combi No Frost refrigerator, which boasts a generous 415-liter capacity and operates at a whisper-quiet level of 29 dBA, making it perfect for compact living spaces. Furthermore, the 54 cm built-in model provides a substantial 270-liter capacity along with an energy class B rating for efficiency. Beko's ProFresh technology further enhances the lifespan of specific food types, ensuring consumers enjoy optimal taste and nutrition for an extended period.

Complementing these features, the VitalCare™ lighting system in these refrigerators helps maintain the nutritional value of fruits and vegetables for up to seven days by preserving antioxidants through three-tone lighting.

Smart Dishwashing Solutions

Beko is also revolutionizing the dishwashing experience with its latest advancements. The newly designed dishwashers now feature the PowerIntense4 spray arm system, which delivers up to five times better cleaning performance, even for hard-to-reach areas. The incorporation of SensorAdapt AI technology allows these machines to automatically adjust water, energy, and cycle duration based on the load size and soil level, resulting in reduced water and energy consumption by up to 50% alongside a halving of cleaning time.

Featuring enhanced flexibility, the dishwashers come equipped with a SpaceClean 3rd Rack that accommodates taller items, and the PowerClean Pro system increases lower rack capacity significantly. With a heat pump system that exceeds energy class A efficiency standards, the dishwashers also employ the TargetDry smart drying technology, optimizing energy use and speeding up drying times.

Revolutionary Cooking Appliances

Moving onto their cooking line, Beko has expanded its offerings to include a sleek induction hob with the SafeCook Sensor, which immediately detects excessive heat levels and shuts down cooking to prevent overheating. The ReadytoCook Sensor alerts users when the desired cooking temperature is achieved, maintaining precision throughout the cooking process.

Their new compact built-in ovens fuse traditional and microwave functions, providing a versatile cooking experience without sacrificing energy efficiency. Among these advancements, the steam oven equipped with SteamSense+ technology, utilizes an intelligent food probe and adjusts the humidity and temperature automatically, ensuring delightful cooking results every time.

A Vision for Sustainable Living

According to Akın Garzanlı, Beko's Chief Marketing Officer, this new generation of appliances not only reflects a blend of innovation and sustainability but also aligns with the consumer's growing inclination towards greener living and smarter home management. The focus on reliability and durability ensures that these products will consistently perform over time, adapting to the consumer's changing needs.

Beko, operating across more than 55 countries and renowned for its significant R&D capabilities, holds over 4,500 international registered patents, showcasing its commitment to pioneering more sustainable home solutions. It has been repeatedly recognized for its corporate sustainability efforts, making it a frontrunner in the household appliances sector while embracing the pressing need for environmentally conscious innovation.

This ambitious approach reinforces Beko’s vision: ‘Respecting the World, Respected Worldwide.’ As it sets the stage for a more sustainable future at IFA Berlin, industry leaders and consumers alike can look forward to a smarter, greener home experience with Beko’s latest offerings.