#United States #Miami #Daymond John #Wisdom Senior Care #IFA Franchise Show

Daymond John Honors Wisdom Senior Care at IFA Franchise Show

During the IFA World Franchise Show held in Miami on May 9-10, 2025, Wisdom Senior Care, a rising franchise in the senior care sector, received significant recognition from entrepreneur and 'Shark Tank' star Daymond John. This event marked Wisdom's first presence at the global franchise exhibition, and it became a memorable occasion when Daymond took time out of his busy schedule to highlight the brand’s mission with a heartfelt video shout-out.

In his address, Daymond commended Wisdom Senior Care's dedication to providing compassionate in-home care for elderly individuals. He emphasized the importance of this industry as it continually presents promising opportunities for new franchisees seeking a meaningful venture. Charles Thurston, the Chief Operating Officer of Wisdom Senior Care, expressed his gratitude for the recognition: “For Daymond to take time to recognize our work and speak directly to the value of in-home senior care — especially as someone whose team personally connected to our mission — was both humbling and affirming.”

This affirmation comes at a time when they are expanding their franchise network, offering a proven business model that combines ownership with beneficial mentorship. Charles further explained, “The numbers speak for themselves. Now is the time to consider a business opportunity with guaranteed demand in in-home senior care. At Wisdom, we teach our franchisees not just business ownership but how to thrive within a supportive franchise system.