#instant noodles #Myojo Foods #Hibanya Ramen

Myojo's Hibanya Ramen Series Revival

Myojo Foods Co., Ltd., under the leadership of CEO Akihiro Toyotome, is set to launch a refreshed version of their popular instant noodle series, Hibanya, on September 14, 2026. This update will include three varieties: the Hibanya Light Soy Sauce Ramen, the Hibanya Clear Salt Ramen, and the Hibanya Creamy Tonkotsu Ramen, all aimed at offering a delicious yet healthier noodle experience.

Since its debut in 2008, Hibanya has been celebrated for its ability to blend flavorful broth with a light, easy-to-enjoy noodle experience. In 2019, the brand pivoted towards low-sodium options and has proudly claimed the title of the number one low-sodium instant noodle brand in the market, as confirmed by Intege SRI+. As health awareness continues to rise among consumers, the demand for low-sodium food products has surged, making this revival particularly timely.

The newest iterations of Hibanya ramen will feature a brand-new non-fried thin noodle, which emphasizes a satisfying texture and flavor while maintaining a low-calorie count of less than 300 kcal per serving. These enhancements cater to health-conscious individuals who desire a tasty yet nutritious meal without compromising on flavor.

Flavor Evolution

The revamped noodles will not only showcase a new noodle style but also refined flavors:

• - Light Soy Sauce Ramen: A delicate broth that combines chicken and bonito flavor, finely adjusted with spices for a refreshing taste.
• - Clear Salt Ramen: Featuring a clear broth with a rich chicken essence complemented by aromatic vegetables and a hint of pepper for a zestful experience.
• - Creamy Tonkotsu Ramen: An indulgent broth that offers the deep flavors of pork, enriched with the fragrance of tonkotsu, belending perfectly with spices for balance.

Ensuring maximum market visibility, the new packaging design will highlight key product features like