#Japan #Tokyo #Restaurant Trends #POS+ #Cashless Payment

Overview of March 2025 Restaurant Revenue Trends

POS+ Corporation, based in Chuo-ku, Tokyo, has recently released an extensive report detailing the restaurant revenue trends for March 2025, relying on precise POS data. This report not only reflects current market conditions but also aims to assist the restaurant sector as it adapts to changing consumer behaviors and payment preferences.

Sales Performance Summary

In March, restaurant sales were reported to be at 97.8% compared to the previous year. This figure reflects a significant improvement of 6.4 percentage points from the prior month. Key insights from the data reveal regional variations, with the average sales growth in rural areas standing at 93.5%, showing an increase of 1.2 points month-over-month. Among the regions, Hokkaido demonstrated the highest year-on-year growth rate at 96.7%.

Weekly Revenue Trends

Analyzing the data on a weekly basis provides a clearer picture of revenue fluctuations throughout March. Notably, dinner services at izakayas yielded the highest sales share, with specialized cuisine types following closely behind. Conversely, during lunch hours, light snack outlets had the highest sales share, slightly surpassing the meal-centric establishments by a narrow margin of 0.8 percentage points.

Cashless Payment Insights

A significant aspect of the restaurant revenue report is the continued rise in cashless payment methods. Nationwide, cashless transactions accounted for 51.7% of all payments, maintaining the same level as the previous month. In the Kanto region, which leads the way, the cashless payment ratio reached a notable 60.4%, marking a 0.6-point increase.

Data illustrates that every restaurant type surpassed the 35% threshold for cashless payments, with takeaway services exhibiting the highest cashless payment ratio at 15.1%. Furthermore, among 28 restaurant categories, 17 categories recorded cashless payment integration exceeding 50%. Specifically, salad outlets had a remarkable 20.1% share from cashless transactions.

Comparative Analysis of Payment Methods

Comparing payment methods over the months reveals increasing trends. The credit card usage for payments grew noticeably in all restaurant categories from February to March, with 78.5% of transactions conducted via credit cards, followed by code payments at 15.8%. Certain categories, such as sushi and iron plate cuisine, reported credit card usage exceeding 90%, while ramen and takeaway services saw code payment percentages above 40%.

Conclusions and Future Insights

As part of POS+’s vision of advancing customer experiences and operational efficiency, the data-driven insights provided in this report serve as a foundation for ongoing evaluations of the restaurant industry's current landscape. POS+ is committed to offering solutions and support as restaurants navigate these changes, reflecting the company’s mission: “Creating the next step in hospitality together.”

As the restaurant sector continues to evolve, staying informed on revenue trends and payment methods will be crucial for success and adaptation. POS+ will continue to gather and share relevant data, helping establish strategies that enhance both operational effectiveness and customer satisfaction.

About POS+

Founded on December 2, 2019, POS+ is a cloud-based mobile POS system that has risen to prominence in Japan's restaurant sector. Initially part of the Persol Group, POS+ has continued to expand service offerings, ensuring high productivity and convenience for business operators. The platform provides various solutions tailored for food service, retail, healthcare, and more, thus promoting effective operations across various establishments.

For further details on POS+ and its offerings, visit: POS+ Official Site