#Japan #Tokyo #San-X #Sentimental Circus #Shappo

Sentimental Circus Unveils New Theme for 15th Anniversary

In an exciting announcement, San-X Co., Ltd., headquartered in Chiyoda, Tokyo, is celebrating the 15th anniversary of its beloved character, Sentimental Circus. The company is set to launch the 39th theme, Warm Soap Bubbles Night, in February 2026 across various retailers and online shops.

This new theme is specially designed to honor Shappo, who has played a vital role in the journey over the past 15 years. The Warm Soap Bubbles Night theme encapsulates the essence of bath time, incorporating delightful soap motifs that evoke fond memories while adding a charming twist. Shappo, with its unique 'bubbly' appearance, 'floppy ears,' and 'perky ears,' is featured in various adorable plush items that inspire both nostalgia and joy.

Overview of the New Theme

Warm Soap Bubbles Night is not just a product line; it reflects the serene and cozy vibes associated with bath time. With a visually engaging design rooted in contemporary light green hues, every product is crafted with refined elegance while also being deeply rooted in the character’s essence. This theme aims to convey a delicate and sweetly melancholic experience, ideal for those looking for a comforting atmosphere.

The items range from everyday essentials to unique bath-themed goodies, exquisite for both personal use and as gifts. The meticulously designed products promise to bring a splash of joy and warmth into your bath routine, making you feel rejuvenated and relaxed.

Sample Products

Here’s a sneak peek at some of the standout items featured in this new collection:

• - Memo Pads (385 JPY, tax included): Each pack contains 80 decorated sheets with four designs.
• - B6SP Notebooks (605 JPY, tax included): Colorful pages in each notebook contribute to a lively aesthetic with 60 sheets.
• - Letter Sets (495 JPY, tax included): Includes two types of letter papers and envelopes, perfect for heartfelt correspondence.
• - Stickers (220 JPY, tax included): Fun and colorful stickers to add flair to your letters or diaries.
• - Pen Pouch (1,760 JPY, tax included): Crafted from faux leather, embellished with foil presses and beads, featuring an inner pocket for neat organization.

Among other enchanting items are a clear pouch (1,980 JPY), a coin purse (2,200 JPY), and an array of plush toys with unique styles aimed at fulfilling the desires of fans eager to express their love for their favorite characters.

Fun Outings and Home Time

Perfect for both outings and cozy home moments, this collection includes practical items like:

• - Mesh Mini Tote Bag (3,080 JPY, tax included): Made from polyester and mesh, adorned with embroidery and beads while featuring an outer pocket for easy access.
• - Heat-resistant Hair Iron Case (2,530 JPY, tax included): Ensuring convenience and safety while traveling.
• - Mini Towels and Pouches that can add a touch of Sentimental Circus charm to your daily routines.
• - Hair Accessories, including bands and clips that are not only functional but also stylish.

Additionally, there are delightful plush options available, ranging from hanging plush toys (2,200 JPY) to an entire plush set (4,950 JPY) that ensures you can cuddle with your favorite characters.

About Sentimental Circus

At the heart of Sentimental Circus is Shappo, a stuffed animal that was once abandoned. The narrative unfolds around forgotten stuffed toys that gather secretly at night to form a magical circus troupe, creating enchanting performances. Learn more about these whimsical tales here.

Explore the official San-X site for additional product details, and check out the unique offerings that Sentimental Circus has prepared for fans! Celebrate this momentous theme and add a dash of magic to your everyday life with these delightful collectibles.

For product information, visit:
San-X Official Goods Information
San-X Online Shop
Store List

Experience the joy and nostalgia with Sentimental Circus as it turns 15 with this exciting new theme, Warm Soap Bubbles Night!