Exciting March Shopping Rally Offers Up to 50% Points Back at au PAY Market

Huge Shopping Rally at au PAY Market this March!

As spring approaches, KDDI is hosting its annual "Spring Ponta Pass Festival," running from March 13 to March 20, 2026, at the comprehensive shopping platform "au PAY Market." This exciting campaign is designed to reward shoppers with points back on their purchases, making this the perfect time to stock up on essentials and explore new products.

What to Expect from the Shopping Rally

The standout feature of this shopping rally is the point cashback offer, which varies based on how many different stores customers shop at:

- 1 store: 1% points back
- 2 stores: 5% points back
- 3 stores: 8% points back
- 4 stores: 10% points back
- 5 stores: 12% points back
- 6 or more stores: 16% points back

Especially noteworthy is the event on March 13, which coincides with "San Taro Day," allowing customers to collect points back of up to a whopping 50%! This day offers the maximum benefit, combined with other incentives available during the festival.

Additionally, customers can enjoy an array of special rewards during the event, including:

- Guaranteed rewards through a fun lottery system.
- Distribution of discount coupons exceeding 50% off.
- Special sales featuring hot deal items that cannot be missed.

Collaboration Sales to Enhance Daily Life

This festival not only focuses on points but also features a collaboration sale with four exceptional brands:
1. Brand Square by OIOI: Get 10% points back on all items, including new fashion collections and essential business attire from March 13 to 18.
2. Official Yunth Online Shop: Renowned for its innovative skincare products, offering 20% points back on all purchases and special presents during the campaign.
3. Reck Direct (Gekiochi): With cleaning essentials on sale, enjoy 10% points back and up to 50% discount on select cleaning items from March 16 to 20.
4. Mog-mog: Specializing in high-quality beef dishes, this shop offers significant discounts on delicious Sendai beef tongue, alongside valuable coupons for higher purchases.

These collaboration sales aim to elevate the quality of life by providing exceptional products and deals that make everyday living more enjoyable.

Additional Offers

Beyond the shopping rally, the Ponta Pass Festival includes numerous other perks. By utilizing the au PAY app at various participating stores like Lawson, customers can enjoy an increased point return, escalating from the standard 0.5% to a maximum of 10% depending on shopping frequency. Furthermore, customers ordering from Lawson through the delivery app "menu" can receive up to 20% cashback.

For those eager to attend, the registration for the main shopping rally requires customers to log in to the au PAY Market, confirming their participation through the campaign page.

Mark Your Calendars

The Spring Ponta Pass Festival is the perfect occasion for savvy shoppers to capitalize on points, savings, and exclusive offers. Ensure to plan your shopping adventure for maximum benefit! For full details and to stay updated on the ongoing promotions and special offers, check out the following links: