In a significant development for fitness enthusiasts in Japan, 株式会社THINKフィットネス, led by CEO Eiji Tezuka and based in Koto, Tokyo, has entered into an exclusive distribution agreement with the globally recognized Pilates equipment manufacturer, Merrithew®. This collaboration is set to enhance the availability and support of high-quality Pilates equipment across Japan.
THINK Fitness has been actively involved in the sales of Merrithew® products since July 2022, and with the establishment of this exclusive distribution agreement, they plan to strengthen their services and after-sales support significantly. The goal is to become the preferred distributor in the market, ensuring that customers receive the best possible experience.
What is Merrithew®?
Merrithew® was established in Toronto, Canada, in 1988 with the aim of developing efficient and safe fitness solutions for people at all ages and fitness levels. Their mission revolves around providing expert education programs, top-tier equipment, and unparalleled services to unleash the potential of fitness professionals and enthusiasts alike. For over 38 years, Merrithew® has been a trusted name in the industry, delivering quality products and a diverse range of education programs to support a healthy lifestyle.
Features of Merrithew® Products
- - High-Quality Music Wire Springs: Ensuring durability and performance, Merrithew® uses premium music wire in their springs to prevent equipment failures that can lead to loss of revenue for studio owners. This allows gym owners to focus on training sessions without worrying about equipment reliability.
- - Customized Cadillac Designs: Merrithew® equipment can be tailored to accommodate various users and environments. With adjustable spring strengths, starting positions, footbar positioning, and rope lengths, the equipment adapts seamlessly to different body types and skill levels. This customization also takes into account the ceiling height and room specifications, making workouts both effective and comfortable.
- - Innovative Techniques: The brand has introduced patented retractable rope systems and movable pulleys within their vertical frame towers, offering three-dimensional resistance training. This innovation allows users to engage in exercises that closely mimic everyday movements, enhancing functional fitness.
- - Rehabilitation Friendly: The professional reformers from Merrithew® comply with European medical device regulations, making them suitable for rehabilitation environments. With CE marking, these devices are widely used in medical practices for therapeutic purposes.
Merrithew Connect: A Digital Platform
Merrithew® also offers an extensive online subscription platform, 'Merrithew Connect,' which supports fitness professionals globally. The company is well-known for developing the STOTT PILATES® method, training instructors in over 100 countries. Throughout the year, they host a variety of workshops and courses, constantly striving to enhance instructor quality and incorporating feedback into new product development.
Accessories Galore
Merrithew® provides an impressive range of accessories, such as the Spine Collector and Arc Barrel, along with unique offerings like Cardio-Tramp®, Vinyasa Triangle™, The Cross-Bow™, and Rotational Diskboard™. These accessories significantly enhance workout versatility, providing users with diverse exercise options to keep their routines fresh and effective.
About THINK Fitness
THINK Fitness is located at 2-2-20 Toyo, Koto, Tokyo, in the Toyocho Center Building. They can be contacted at 03-3645-9801 or via fax at 03-3645-9802. For more information, you can visit their official website or their Instagram account.
As THINK Fitness embarks on this exciting journey with Merrithew®, customers can expect improved services and high-quality products that meet their fitness needs. The future looks promising for Pilates enthusiasts in Japan as they strive to offer exceptional solutions for everyone’s fitness goals.