Celebrate 35 Years of Misuzu Life!
Starting July 1, 2026, the pioneering company, Misuzu Life, is launching a special campaign to mark its remarkable journey over the past 35 years. This anniversary festival is an opportunity for fans and customers to engage and win exciting prizes like PayPay points and original merchandise!
Campaign Overview
The Misuzu Life 35th Anniversary Receipt Submission Campaign invites customers to enter for a chance to win by purchasing Misuzu Life products. To qualify for the draw, simply submit a photo of your receipt showing a purchase of 2,000 yen or more (including tax) that features at least one Misuzu Life product.
Key Details:
- - Campaign Duration: July 1, 2026, to August 23, 2026
- - Submission Deadline: August 30, 2026
- - How to Participate: Upload a photo of your qualifying receipt to the campaign web platform.
- - Eligible Products: All sizes and types of Misuzu Life's cut bunashimeji mushrooms (including promotional items).
- - Prizes: A total of 350 lucky winners will receive either 1,000 yen in PayPay points or a special Misuzu Life insulated bag commemorating their 35th anniversary.
- - Where to Purchase: Available at supermarkets and drugstores nationwide.
Why Join This Celebration?
This campaign is not just a chance to win prizes, but also a way to participate in celebrating the longevity and impact of Misuzu Life within the community. Founded in 1991 by President Tatsuya Kiuchi, the company has dedicated itself to delivering the rich offerings of Satoyama (a Japanese term for the areas where the countryside meets the forest) while promoting a circular agricultural model.
Since the introduction of their industry-first cut bunashimeji mushrooms in 2004, cooking has never been easier. These mushrooms can go straight from the pack to the pot, promoting convenience and enhancing meal preparation efficiency.
Looking to the Future
As part of their ongoing commitment to sustainability and community, Misuzu Life is excited about engaging in various initiatives throughout its anniversary year, themed around the number 35. The campaign signifies gratitude towards the consumers and stakeholders who have supported the brand through its transformative journey.
Stay tuned for updates and further campaign details, which will be available on the
official campaign page.
Misuzu Life Company Overview
Founded in 1991 in Nagano Prefecture, Misuzu Life specializes in the production and nationwide distribution of fresh cut bunashimeji mushrooms, including the innovative ‘Ready-to-use Satoyama Bunashimeji’, ‘Frozen Cut Bunashimeji', and 'Buna Queen'. The mission of Misuzu Life is to spread the convenience and deliciousness of cut bunashimeji, enriching customers' meal experiences with