Experience the Thrill of Vintage Fashion at Shimokitazawa Vintage Festival 2025!

Explore Shimokitazawa Vintage Festival 2025

The highly anticipated Shimokitazawa Vintage Festival 2025 is set to take place from June 23 to June 29, 2025. Organized by Spiral Inc., a company focused on community revitalization through technology, this week-long event will transform Shimokitazawa into a vibrant hub of vintage fashion, beauty, and delectable food.

What to Expect

The festival will feature approximately 50 participating stores, including vintage clothing shops, beauty salons, and restaurants. Attendees will receive a wristband upon registration, which grants them a 10% discount at participating vintage shops. In addition to discounts, the festival offers exclusive menus crafted by beauty establishments and an array of one-hand gourmet food options ideal for strolling around the area.

Beyond shopping, festival-goers can take part in various exciting activities centered on fashion, such as:

- Remake Workshops: Dive into sustainable fashion by upcycling and remaking vintage pieces.
- Town Tours: Discover the hidden gems of Shimokitazawa as you navigate through its picturesque streets.
- Talk Events: Engage with industry experts on various topics related to vintage fashion.
- Street Snap Activities: Capture and share your unique festival experience.

One of the festival's highlights will be the 'Vintage Bingo' game powered by the 'I LOVE Shimokitazawa' app. Participants can collect bingo squares by visiting shops, making purchases, or joining different events. Achieving bingo will earn them exciting prizes, making the experience both fun and rewarding!

Background of the Festival

Spiral Inc. has been actively involved in community events since 2012, starting with the Shimokitazawa Curry Festival. Over the years, this event has expanded to include over 100 vendors and attract a vast audience of around 100,000 visitors. The company has also hosted the Shimokitazawa Vintage Market +, focusing on promoting the unique vintage culture of Shimokitazawa. However, the previous format constrained vendors to limited spaces, making it challenging to showcase the diverse charm of local businesses.

To overcome these limitations, Spiral Inc. has developed a new format for Shimokitazawa Vintage Festival 2025 that encourages visitors to explore the entire neighborhood. This approach allows for a more immersive experience where attendees can enjoy each shop's distinctive atmosphere and customer service, fostering a deeper connection with the local culture and community.

Festival Details

- Event Name: Shimokitazawa Vintage Festival 2025
- Dates: June 23 (Mon) - June 29 (Sun), 2025
- Location: Approximately 50 vintage shops, beauty salons, and restaurants around Shimokitazawa
- Admission Fees: Day Pass - 500 JPY; Week Pass - 1,000 JPY
- Organizer: I LOVE Shimokitazawa (Spiral Inc.)
- Collaborators: aotoki, DESERTSNOW, iot, WEGO VINTAGE, Shimoblo

Opening Talk Event

As part of the festival, an opening talk session titled 'Vintage Shop: Tales of Dreams and Realities' will feature notable vintage shop owners, including Mr. Takara Watanabe from MIMIC and Ms. Airi Chida from ELPASO. They’ll share insights on their journey to owning a vintage shop, the challenges they face, and the joy of running their businesses. Additionally, the founder of KanadeBako, Yusuke Uenishi, will provide valuable advice for aspiring vintage shop owners on managing finances and operations.

- Event Date: June 24 (Tue) 18:30 - 21:30
- Venue: KanadeBako, Setagaya, Tokyo
- Ticket Price: 2,000 JPY (includes week pass)
- Capacity: First 100 participants

This session is ideal for anyone looking to delve deeper into the world of vintage fashion, whether they are enthusiasts or budding entrepreneurs.

About Spiral Inc.

Founded in 2023, Spiral Inc. focuses on merging real-life experiences with digital solutions to enhance the charm of various urban areas. Their key initiative, I LOVE Shimokitazawa, aims to connect people who love and wish to promote the town through diverse activities and events. This innovative approach to town management continues to cultivate community engagement and enrich local experiences.

For more information, visit: I LOVE Shimokitazawa

Follow them on social media: Instagram: @ilove.shimokita | Twitter: @love_skz

The Shimokitazawa Vintage Festival 2025 promises to capture the essence of the vintage scene in Tokyo while creating memorable experiences for all attendees. Don't miss the chance to dive into the vibrant world of vintage fashion!