#Singapore #Women Empowerment #SHEIN #Dress for Success

SHEIN and SHEIN Foundation's Commitment to Women's Empowerment

Introduction

In a significant move to support women's empowerment globally, SHEIN, a prominent online fashion and lifestyle retailer, along with its philanthropic branch, the SHEIN Foundation, have launched a multi-year initiative pledging over $700,000 to aid Dress for Success (DFS) affiliates in the UK, US, and Singapore. This initiative aims to build inclusive communities and provide sustainable support for women's empowerment through various programs and services.

Details of the Initiative

The recent commitment builds on SHEIN’s past collaboration efforts with six DFS affiliates, which helped over 2,400 women in 2024. The funding will benefit four specific DFS affiliates located in Greater London, Indianapolis, Chattanooga, and Singapore. Notably, contributions directed towards the Indianapolis and Chattanooga affiliates are through the SHEIN Foundation, thereby enhancing the aid provided by the organization.

Empowering Women

The SHEIN Foundation aims to empower women to achieve economic independence by equipping them with the tools, resources, and support required for success in their professional lives. Some initiatives made possible by this funding include:

• - Greater London, UK: SHEIN sponsored the prestigious Power of Women Award ceremony, raising funds and awareness for DFS Greater London. They provided 500 pieces of fashion-forward clothing as a Stylist's Edit to help clients feel confident during interviews, successfully served 960 women in 2024.

• - Singapore: In collaboration with students from the Nanyang Academy of Fine Arts (NAFA), SHEIN and DFS launched a specially-designed capsule collection to instill confidence in women as they juggle work, errands, and family responsibilities. DFS Singapore benefited 268 women in 2024.

• - Chattanooga, US: The DFS Chattanooga affiliate expanded its services, launching a Professional Women's Group for past clients to receive regular support. Their CelebrateHer Fashion Show also emerged as a major fundraising event, serving over 173 women, marking a 275% increase from the previous year.

• - Indianapolis, US: As the title sponsor for the Stepping Out in Style fundraising dinner and fashion show, SHEIN helped raise over $640,000 to support Indianapolis programs, and provided over 860 styling appointments, along with vital career coaching and mentoring services for women in need.

Global Impact

The SHEIN Foundation's commitment to empowering women is not confined to these regions. Noteworthy efforts have also been made in Rome, where DFS launched its first multifunctional center, aiding approximately 150 women, and in Milan, with plans to transform its office into a hub to serve more women, set to open in May 2025.

Statement from Leadership

Leonard Lin, President of EMEA and Global Head of Public Affairs at SHEIN, expressed pride in the impact made across various geographies: “It is inspiring to see how our support has benefited many DFS affiliates—from funding programs to enhancing career prospects for women.”
Juanita Ingram, Board President of Dress for Success affiliates, added, “SHEIN's partnership has mobilized resources and ignited meaningful impact across multiple regions. Together, we equip women with confidence and networks necessary for sustainable careers.”

Conclusion

In conclusion, SHEIN’s commitment to women's empowerment through the SHEIN Foundation not only aims to enhance individual lives but also seeks to create a larger impact on communities globally. By making substantial investments in initiatives like these, SHEIN and the SHEIN Foundation continue to demonstrate their dedication to fostering inclusive and sustainable growth everywhere it operates.