#Japan #Tokyo #CHOOSY #Night Needle #Lip Treatment

CHOOSY Unveils Its Latest Lip Care Marvel: Deep Moist Night Needle Lip Treatment

In a bid to elevate lip care to new heights, the popular lip care brand CHOOSY has launched a high-moisture version of its renowned nighttime beauty needle lip treatment, the Night Needle Lip Deep Moist. This innovative product is designed to provide an ultra-hydrating experience for lips, especially during the dry winter months. The official release date is set for November 14, 2025, with initial availability at major retailers like Loft and PLAZA, followed by wider distribution in February 2026.

A Breakthrough in Lip Hydration

Building on its success with over 110,000 units shipped, CHOOSY is dedicated to helping users achieve their best lips ever, with the tagline “The Best Lips of My Life”. The Night Needle Lip Deep Moist promises to transform dry, chapped lips into plump, healthy-looking lips overnight. This product features a unique capsule-in-cream formula that adheres seamlessly to the lips, delivering dual support from oils and moisture for a plumper-looking mouth by morning.

Key Features of Deep Moist Design

What sets the Deep Moist formulation apart is its luxurious consistency. The cream wraps around the surface of the lips, while oil-keeping capsules maintain hydration throughout the night. The inclusion of 7,000 beauty needles and a concentrated shot system allows for deep penetration of essential nutrients, specifically targeting the stratum corneum to rejuvenate and revitalize lips while you sleep.

This innovative approach draws inspiration from NMF (Natural Moisturizing Factor) infusion, derived from the procedures of beauty drips, encouraging a surge of moisture and nourishment to the lips. The Night Needle Lip Deep Moist acts like an overnight mask, ensuring that users wake up to beautifully plump and nourished lips.

Product Details and Availability

• - Brand: CHOOSY
• - Product Name: Night Needle Lip Deep Moist
• - Content: 15g
• - Price: ¥1,870 (including tax)

Release Schedule:

• - First Release: November 14, 2025, at select Loft stores, Loft online store, PLAZA and PLAZA online store, and the official Sun Smile online store.
• - Second Release: December 1, 2025, at Don Quijote stores nationwide.
• - General Release: February 2, 2026, across various variety shops and online platforms.

The Needle Lip Product Line-Up

Customers can now feel confident in their natural lips by utilizing both day and night variants of the Needle Lip line-up: Day Needle Lip and Night Needle Lip. This dual application helps maximize hydration and care throughout the day and night using the groundbreaking beauty needle concept, anchoring CHOOSY as a leader in lip care innovation.

To experience this cutting-edge lip treatment, mark your calendars and become one of the first to indulge in this luxurious and hydrating experience from CHOOSY. With its impressive array of features and effective components, the Night Needle Lip Deep Moist is poised to become a must-have in any beauty routine.