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ZKONG Makes Waves at NRF Europe 2025 with Advanced Electronic Shelf Labels

From September 16 to 18, Paris played host to the inaugural NRF Retail's Big Show Europe, bringing together nearly 500 companies in the retail technology sector. This event not only showcased the global influence of NRF but also highlighted how retail technology is expanding from North America to Asia and the Pacific, reaching into Europe and beyond.

ZKONG, a global leader in smart retail solutions, took center stage at the NRF Europe 2025, revealing its comprehensive range of intelligent display solutions. This showcase exemplified how its localized teams and extensive product offerings are strengthening connections within the global smart retail landscape.

Supporting Smarter In-Store Communication

The European retail sector is entering a transformative phase marked by digitalization and sustainability, where customer experience, operational efficiency, and eco-friendly practices are essential. Smart displays are now deemed a crucial tool for enhancing shopper engagement and boosting brand presence. At the event, ZKONG presented an entire suite of smart retail solutions, including electronic shelf labels (ESLs) based on e-paper technology and dynamic LCD displays.

Their product range, which reflects ZKONG's vision of "Enhancing Connections through Smart Display Solutions," includes:

• - ESLs available in sizes ranging from 1.5 to 13.3 inches, providing flexible options to cater to diverse pricing display and data visualization needs.
• - LCD displays featuring rich and dynamic visuals that foster versatile in-store communication and impactful marketing campaigns.

These technologies collectively empower European retailers to achieve more efficient and sustainable store operations.

Debuting the Arrow Series: Redefining Shelf Communication

The new strip ESLs from ZKONG, known as the Arrow Series, made their European debut, redefining shelf labeling beyond the traditional "one SKU, one price tag" model. The Arrow series, available in 30, 45, and 60 cm sizes, consolidates product information across entire shelving units, optimizing space and ensuring a consistent visual presentation — ideal for high-density retail environments.

With an ultra-slim all-in-one structure and modular expansion, the Arrow simplifies installation and reduces maintenance costs. The four-color e-paper display allows retailers to promptly change backgrounds and templates, highlighting prices, promotions, and product features more effectively.

Retailers can manage multiple inventory items through ZKONG’s cloud platform, utilizing scan-to-bind systems, drag-and-drop editing, and real-time template updates, achieving an optimal balance between operational efficiency and intuitive administration.

Global Reach, Local Expertise

ZKONG’s presence at NRF Europe 2025 underscores not just its innovative smart hardware and display solutions but also its growing global footprint. Since establishing its European subsidiary in Düsseldorf, Germany, in 2024, ZKONG has developed a robust service network across the EU, providing swift localized sales and technical support.

Looking ahead, ZKONG aims to partner with local stakeholders to explore the full potential of smart retail in Europe. Through the inter-system integration of e-paper and other display technologies, the company aspires to promote more efficient and sustainable retail operations and shape a new digital future alongside global retail partners.

About ZKONG

ZKONG is a global provider of smart retail solutions and IoT systems, specializing in electronic shelf labels (ESLs), smart LCD displays, and cloud platform services. For more information, visit www.zkong.com.