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Salad and Go Responds to Health-Conscious Consumers with Menu 2.GO

Salad and Go, a popular drive-thru restaurant chain, has recently launched Menu 2.GO, a significant expansion designed to provide customers with healthier, quicker meal options that don't break the bank. This initiative reflects the growing concerns around fast food and nutrition, with nearly 49% of surveyed individuals lamenting the scarcity of meals that are both healthy and affordable.

Addressing Consumer Demand for Healthier Options

According to a survey conducted by Salad and Go, about 42% of participants reported feeling sluggish after consuming traditional greasy fast food. This illustrates a widespread desire for meals that are not only fresh but also energizing enough to sustain productivity throughout the day. In response to this feedback, Menu 2.GO offers an array of innovative salad and wrap combinations that aim to meet that demand.

Menu Highlights

Some of the key features of Menu 2.GO include:

• - New Combos: Customers can now elevate their salads or wraps into complete meals with options that add a variety of drinks and sides.
• - $3 and $5 Combos: For just $3, guests can pair a small drink and a select side with a salad or wrap. For $5, they can enjoy a larger drink and side option, including choices like chicken or steak quesadillas and mac and cheese or soup.
• - Affordable Salads: Salads now start at just $5.99, making delicious and nutritious meals more accessible for everyone.

Salad and Go's CEO, Mike Tattersfield, emphasized that the new menu embodies their commitment to customer feedback. He noted, “This major menu evolution gives guests more choice, flexibility, and value, making it easier to enjoy delicious, nutritious food every day.”

Seasonal Offerings

In addition to the new combos, Salad and Go is also spotlighting seasonal items, which include:

• - Elote Salad: A refreshing take inspired by Mexican street corn featuring roasted corn, pepitas, jalapenos, cotija cheese, and Tajín spices.
• - Summer Crunch Salad: This salad mimics the flavors of a loaded burger, incorporating flame-seared steak, tomatoes, pickles, and crispy onions for a satisfying meal.
• - Coconut Beverages: The introduction of Coconut Lemonade and Coconut Cold Brew adds a tropical twist to the menu, perfect for the summer.

Chef Daniel Patino, co-founder and executive chef, expressed the goal of making fresh food more accessible. Over the last 18 months, Salad and Go has actively worked on expanding its menu in line with customer desires, ensuring that all offerings are both flavorful and nutritious.

Value Beyond the Menu

Salad and Go also aims to provide everyday value through their online platform and app, featuring promotions like $1 off Caesar salads, $6 salads with the purchase of any breakfast burrito, and $9.99 combos on weekends. This creates even more opportunities for guests to enjoy fresh food at a reasonable cost.

With Menu 2.GO now available across all locations, including for online orders and app pickups, customers can easily access delicious, healthy options anytime.

To explore further, visit the official Salad and Go website for location information and menu details.

Conclusion

Salad and Go continues to prioritize health and affordability in a landscape often dominated by unhealthy fast food choices. By listening to their customer base and evolving their offerings, they aim to foster a community that values nutritious meals without compromise. With innovative menu selections and pricing strategies, Salad and Go is shaping the future of fast food into a healthier direction, driving the movement on providing 'GREENS FOR EVERYONE®' in an accessible manner.