#Germany #Berlin #Green Mobility #IFA 2025 #ASTRAUX

ASTRAUX Shines at IFA Berlin 2025

Dubai-based lifestyle technology brand ASTRAUX made a significant impression at IFA 2025 in Berlin, unveiling three groundbreaking products that captivated audiences and positioned the brand as a leader in green mobility and smart living. As part of its global growth strategy, ASTRAUX announced an accelerated expansion effort into four key EU markets: Germany, France, Italy, and Spain, to meet the rising demand for innovative and affordable mobility solutions.

During this year's event, ASTRAUX introduced its mini electric vehicle, the Aimon Companion Robot, and smart glasses to the European audience for the first time. Their exhibition booth quickly became one of the most attractive spots, drawing in over 20,000 visitors in just a single day, while long lines formed around their interactive experience zone and selfie walls. ASTRAUX's stand ranked among the top three most visited booths at IFA, showcasing the brand's growing appeal and innovative edge.

Yoyo Zhang, the current head of ASTRAUX's European division, brings years of experience in consumer retail from her previous roles at major companies like Huawei and Xiaomi, including serving as the head of Xiaomi's Italian operations. Her leadership indicates a strong commitment by ASTRAUX to firmly establish its presence in Europe. She emphasized that the company is uniquely positioned to attract younger European consumers who are in search of stylish, innovative, and affordable technology solutions, laying the groundwork for rapid growth in Germany, France, Italy, and Spain.

Innovative Offerings

1. ASTRAUX Mini EV: Priced from €5,990, this micro electric vehicle features a creative design, customizable paint, a panoramic glass roof, and driver eligibility for those as young as 14 in select EU countries.

2. Aimon Companion Robot: Available for €89, this interactive emotional robot utilizes artificial intelligence to respond to touch, movement, and mood, quickly capturing the hearts of attendees in the IFA experience zone.

3. ASTRAUX Smart Glasses: Priced at €79, these glasses combine UV400 certified sunglasses with AI-based translation, an 8-megapixel camera that displays the world through the wearer’s perspective in a game, and external ear headphones, providing hands-free intelligent experiences tailored for the new generation of users.

How to Order

Catch the recorded highlights and pre-order ASTRAUX products now:

• - Full Premiere Recording
• - Pre-order Now

Follow ASTRAUX on social media for limited-time launch offers:

• - Instagram: @Astraux.global
• - TikTok: @astrauxglobal
• - Facebook: @Astraux.global

Launch Offers

• - Reservation Pass: Only €9.9, secure your spot now; cancellation is possible until December 4th.
• - ASTRAUX AL7: Pre-order at €7,990 (regular price €8,990).
• - ASTRAUX AL6: Pre-order at €5,990 (regular price €6,990).

For more information, visit the official website at astra-ux.com.