Introducing XTGR: The Next-Gen Beauty Umbrella Launching Soon

The Next-Gen Beauty Umbrella: XTGR Sun Umbrella

Here comes an exciting revelation in personal skincare and sun protection: the new XTGR Sun Umbrella from I-ne Co., based in Osaka. Set to be launched on June 22, 2026, this innovative product is designed to combat not only harmful UV rays but also infrared rays that can lead to skin damage and darkening tones. With a dual action of blocking these rays and providing a unique reflector effect, the umbrella promises to keep your skin both protected and radiant.

The Evolution of Sun Protection

In recent years, the popularity of umbrellas has soared, transcending gender and age groups. However, with this rise, new complaints have emerged, such as feeling hot even with an umbrella, or experiencing a loss of face brightness when seeking sun protection. As weather extremes increase, there is a growing demand for umbrellas that not only shield from UV rays but also respond to these concerns effectively.

The XTGR Mission

The XTGR Sun Umbrella aims to go beyond being a typical accessory; it brands itself as a revolutionary beauty gear. By combining robust protective features with aesthetics that boost your confidence, it aligns with the mission to empower individuals to embrace their true selves, regardless of environmental changes.

Key Features of the XTGR Sun Umbrella

1. Dual UV and Infrared Protection:
Equipped with a hybrid fabric called Trubeaute®, which integrates NIROL® fibers that absorb and block infrared rays, this umbrella achieves a UV cut rate of 99.9% and infrared cut rate of approximately 77%. The fabric ensures long-lasting effectiveness, allowing you to stay safe under relentless sunlight.

2. Beauty Enhancement Reflector Effect:
Unlike traditional black-lined umbrellas, the XTGR umbrella employs high-opacity fabric, which brightens the face while you use it, thanks to its inherent reflector properties. This means you'll always appear radiant, making the umbrella not just functional, but a stylish accessory.

3. User-Centric Design:
Available in two models, Ultra and Core, the umbrella’s Ultra model features a one-touch automatic open and close system, and a quick shut feature for ease of use. Notably big, with a diameter of about 98cm, it ensures ample coverage against the sun.

Availability and Pricing

- Pre-orders begin on June 22, 2026, via official online stores and Rakuten.
- The Ultra model will be priced at 11,880 JPY, while the Core model is available for 8,250 JPY. Both models come in four colors: Void Black, Storm Gray, Sandstone, and Dusty Rose.

Brand Ambassador: Rani Ishii

In line with its ethos, XTGR has appointed Rani Ishii, an artist known for her dynamic expression, as the brand's muse. She resonates with XTGR’s mission of promoting confidence and versatility in daily life. In her own words, during her role as brand ambassador, she mentions the vital role sun umbrellas play in our sun-saturated lives, emphasizing the aesthetic and functional benefits of the XTGR products.

As the summer heat intensifies, prepare to redefine your skincare routine with the XTGR Sun Umbrella. Embrace the skillful blend of protection and beauty as you navigate through the sun-soaked days ahead. Experience a transformative umbrella that champions your skincare journey and helps you shine with confidence. For more information, visit XTGR's official website.