Unlocking the Power of Generative AI: The Practical Guide to Perplexity in Business

AI CROSS Inc., headquartered in Minato-ku, Tokyo, has announced the release of its upcoming book titled 'Perplexity Work Techniques' on February 27, 2026. This book, co-authored by Yuji Kikukawa and Noriko Harada, aims to demystify the implementation of generative AI in business, making it accessible to everyone, regardless of their previous experience.

As the adoption of generative AI in the workplace accelerates, many organizations face challenges such as uncertainty about where to start, concerns over privacy, fears of relying on incorrect AI responses, and difficulties in embedding AI solutions within their teams. This book is designed to address these common issues by not only presenting generative AI as a tool but also by demonstrating how to convey a clear context and objectives to achieve actionable outputs in a professional setting.

The authors delve into a wide array of business operations, including strategy formulation, new business development, marketing, sales, human resources, legal affairs, finance, and public relations. They provide a comprehensive perspective on utilizing generative AI, from ideation through implementation and operation. While the book emphasizes the dialog-based search engine 'Perplexity,' it encourages readers to leverage multiple generative AI tools, optimizing their utility to enhance outcomes and value.

Yuji Kikukawa, known for his role as an AI evangelist at AI CROSS Inc., has played a pivotal part in promoting the integration of generative AI within businesses. Drawing from his extensive practical experience, he emphasizes a holistic approach to using AI—not just for individual tasks, but to foster collective intelligence at an organizational level. The book also discusses the essential skills and competencies that professionals should cultivate in the age of generative AI.

With an eye towards transforming the workplace and encouraging employee growth, this publication is intended to democratize generative AI, making it a tool for everyone rather than merely a resource reserved for specialists. It aims to assist organizations in navigating the changes brought about by generative AI and empowering their workforce.

Author's Insights

Yuji Kikukawa, AI Evangelist at AI CROSS Inc.:
"The rapid evolution of generative AI will transform not only our methods of information gathering and decision-making but also the nature of our daily operations. This book is crafted for those who are new to generative AI, detailing how to effectively utilize Perplexity to translate AI capabilities into tangible work results. I focused on integrating Perplexity with other generative AI tools and exploring its applicability across various business domains like strategy, marketing, HR, and more. The responses generated by AI should be seen as a starting point for judgment, with the final decision-making resting in human hands. I encourage anyone curious about generative AI and unsure about where to start to pick up this book!"

Book Overview

- Title: Perplexity Work Techniques
- Authors: Yuji Kikukawa, Noriko Harada
- Release Date: Expected around February 27, 2026 (may vary depending on distribution)
- Publisher: Exknowledge, Inc.

Author Profiles

Yuji Kikukawa: A graduate of Kyushu Institute of Technology, he has worked at NTT West and NTT Docomo in various capacities, including his role as a serial intrapreneur responsible for new business development. Currently, he contributes to formulating and executing AI strategies at AI CROSS while leading initiatives for collaboration with universities to foster AI talent.

Noriko Harada: After graduating from Keio University and starting her career at SAP, she ventured to the U.S. to establish a venture company. Notably, she founded AI CROSS in 2015, leading the company to go public on the Tokyo Stock Exchange in 2019. She is actively involved in promoting AI adoption at multiple levels, including local communities.

About AI CROSS Inc.

Founded in 2015, AI CROSS aims to solve business challenges and improve operational efficiency through technology-driven communication services. The company went public on the Tokyo Stock Exchange in 2019.