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LIFULL and Anker XEED: A Partnership for Innovation and Social Impact

LIFULL, a company committed to addressing societal challenges through its various business initiatives, has officially joined forces with Anker XEED, a professional dance team under the umbrella of Anker Japan. Founded in Chiyoda, Tokyo, LIFULL is led by its President Yuji Ito, and is listed on the Tokyo Stock Exchange with the code 2120.

Since the inception of the D.LEAGUE in the 2021-22 season, LIFULL has championed the activities of what was formerly known as LIFULL ALT-RHYTHM for five consecutive seasons. As Anker XEED has taken the reins starting from the 2026-27 season, LIFULL's commitment to supporting this team remains unwavering, and they are excited to step into the role of official partner.

Background of the Partnership

The transition from LIFULL ALT-RHYTHM to Anker XEED marks a significant milestone in the team's evolution. Under the leadership of CEO Ayumu Saruwatari, Anker XEED is set to introduce a fresh structure and renewed vigor to the team’s endeavor. LIFULL views this partnership not merely as a business arrangement but as a deepening of the bonds forged over the years.

Quotes from Leadership

Ayumu Saruwatari, CEO of Anker XEED, expressed his excitement about the collaboration: “We are honored to have LIFULL as a partner during this transformative phase for Anker XEED. The past five years have been foundational, and to re-establish our relationship now gives us immense hope for the future. Our aim is to move audiences and fans alike through innovative performances.”

Yuji Ito, President of LIFULL, shared his enthusiasm as well: “We are thrilled to continue supporting Anker XEED as their official partner. The bonds we've built over the past five seasons are invaluable, and we look forward to nurturing that relationship from our new position as partners. I have no doubt that the passion of Anker XEED and their fresh approach will create magical moments for fans.”

Anker XEED: A New Era of Dance

Anker XEED, which boldly embraces the concept of "Exceed with Innovation," aims to disrupt conventional understanding of dance through a fusion of unique expressions, ideas, and techniques. Their goal is not just to perform but to reinvent the dance arena, aspiring to be the unequivocal number one team.

About LIFULL

LIFULL embodies the corporate message of “Making Every LIFE FULL.” The company operates as a social enterprise, aiming to tackle both individual and societal challenges that can inhibit joy and safety. Their business portfolio ranges from real estate and housing services through LIFULL HOME'S to senior care solutions and investment information sites like Kenbiya.

In a world where creativity and social responsibility intersect, the partnership between LIFULL and Anker XEED stands as a promising venture that not only seeks to elevate the art of dance but also champions societal change in a meaningful way.

Through this dynamic collaboration, both organizations reaffirm their commitment to excellence, innovation, and the collective impact of art on society.