#Japan #Tokyo #FamilyMart #Convenience Wear #VIVANT

Exciting Collaboration Between FamilyMart and 'VIVANT'

Get ready for an exciting collaboration as FamilyMart teams up with the hit drama series 'VIVANT' for a limited-time release of unique merchandise! Set to coincide with the second season of this beloved show, casual items inspired by the narrative world—a collaboration only available at FamilyMart—will hit the shelves starting August 7, 2026, across approximately 16,400 stores nationwide (excluding some locations) and online via Famima Online.

Special Items You Don't Want to Miss

The collaboration features creatively designed 'Convenience Wear' socks and towels, along with a key story element: the 'Betsuban Manju'. As fans know, 'VIVANT' captivated audiences in 2023 with its unpredictable storyline and grand scale, making it a cultural phenomenon. Now, the fascination continues!

Convenience Wear Collection

• - Product Name: Line Socks
• - Price: 546 JPY (tax included: 600 JPY)
• - Release Date: Available starting August 7, 2026
• - Region: Nationwide
• - Description: These socks reflect the desert and blue sky theme of 'VIVANT', designed to evoke the image of the main character, Nogi, walking through endless landscapes. The socks feature a rubber print of 'Convenience Wear' and the show's logo on the soles, available in two color combinations:

- Desert and Sky / White
- Desert and Sky / Black

Fans can order them for pre-sale online at Famima!

Imabari Towel Handkerchief

• - Price: 728 JPY (tax included: 800 JPY)
• - Release Date: Available starting August 7, 2026
• - Region: Nationwide
• - Description: Made from high-absorbency Imabari fabric, this handkerchief features the same theme colors as the show and the 'VIVANT' original tag. Perfect for any fan looking to carry a piece of the series with them!

'Betsuban Manju'

• - Product Name: 'VIVANT' Betsuban Manju (Red Bean Paste)
• - Price: 132 JPY (tax included: 142 JPY)
• - Release Date: Available from August 18, 2026
• - Region: Nationwide (Excluding some regions like Hokkaido and Okinawa)
• - Description: Enjoy the signature pink 'Betsuban Manju', with the show's stamp prominently featured. Priced affordably, these manju make for a delightful treat for both fans and newcomers. Remember, quantities are limited!

Dive Deeper with Additional Merchandise

In addition to the main products, FamilyMart is excited to offer a variety of 'VIVANT' themed items in shops across Japan. Don't forget to check out the popular 'Betsuban Gummy' and the 'VIVANT Potato Chips' variants inspired by characters from the series.

Special Katsu and Additional Treats

• - Betsuban Gummy: Delightful gummies shaped in character-specific letters.
• - VIVANT Potato Chips - Nogi's Nori Salt: Made with rich umami flavors, these chips reflect the essence of the show.

Engage with the 'VIVANT' universe in style and functionality with these thoughtfully designed products available only through FamilyMart. This collaboration marks an exciting milestone for the convenience store chain as they approach their 45th anniversary in September 2026.

Celebrate with FamilyMart

FamilyMart has always aimed to create a space that is loved by the community and offers unique and desirable products. Their slogan, ‘Ichi-ban Challenge’, reflects their commitment to continuous improvement to meet customer needs. The collaboration with 'VIVANT' is just a part of this vision!

Find More Information

To keep up with the latest news about the collaboration and the upcoming anniversary celebrations, visit the dedicated pages on FamilyMart’s website. Don't miss your chance to be part of the 'Betsuban' team and grab these limited edition items before they’re gone!