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Mobile Health's Revolutionary Financial Model

Mobile Health, recognized as a leader in private-label Digital Health and Wellbeing solutions, has recently made a significant announcement that is set to transform the way employers manage healthcare costs and employee wellbeing. On September 16, 2025, the company revealed its innovative engagement-based financial model designed specifically for employers, eliminating the traditional per employee per month (PEPM) fees associated with health care services. This approach is particularly aimed at assisting organizations in enhancing their employees' health while simultaneously reducing financial burdens.

A Shift in Financial Approach

For years, employers have faced the strain of rising costs associated with healthcare, along with the added pressure of maintaining employee engagement in health initiatives. Mobile Health's CEO, John Halloran, expressed that the firm has listened to the needs of their clients, which often include concerns over affordability and easier access to care. The newly launched model shifts away from the conventional PEPM structure, meaning employers will now only incur costs when employees engage with Mobile Health's digital health solutions and show tangible health improvements.

This means companies are no longer paying for unutilized services every month, leading to what Halloran terms a more fair and equitable system. Employers will only be billed based on actual usage, which aligns their investment with the health outcomes delivered.

Enhancing Accessibility in Healthcare

The engagement-based model also aims to encourage more dynamic interaction between employees and healthcare solutions. With Mobile Health's services featuring 24/7 access to digital health support, employees and their families can receive considerable help without enduring the usual copayments or deductibles. The platform boasts various evidence-based care paths, addressing everything from chronic disease management and mental health support to preventive measures against conditions such as cancer.

By removing financial barriers and cumbersome fixed costs in healthcare plans, Mobile Health empowers employers to redirect their budgets towards fulfilling health goals and achieving better outcomes rather than merely covering administrative overheads.

Major Advantages for Mid-Sized Employers

Mobile Health’s new financial model holds substantial promise for mid-sized employer groups, where healthcare expenses frequently rank among the top three expenditures. The positive implications are clear:

• - Cost Reduction: The elimination of burdensome upfront rewards budgets, which can reach hundreds of thousands of dollars annually, significantly alleviates financial pressure.
• - Direct Cost Effectiveness: The structure ensures costs reflect the value delivered, ensuring that every dollar spent aids in improving employee health outcomes.
• - Enhanced Health Management: By creating a direct link between cost and employee engagement, the model drives measurable health improvements tailored to the needs of the workforce.

A New Vision for Health and Wellbeing

In conclusion, Mobile Health is reshaping how employers think about healthcare costs and employee wellbeing. By introducing a financial model that prioritizes engagement and measurable outcomes over traditional fees, Mobile Health not only facilitates cost savings for employers but also redefines the potential for improved healthcare access and wellness for employees.

Mobile Health currently stands as the largest private-label Digital Health and Wellbeing platform in the U.S., with more than 90,000 employers relying on its innovative services. The introduction of this pioneering financial model reflects the company's commitment to evolving healthcare access and driving positive health transformations in the workplace. This is not just a new model; it's a reimagining of what digital health can achieve within corporate environments.